Commercial Integrator Expo is back, co-located with CEDIA Expo 2024, from Sept. 4-7, at the Colorado Convention Center. […]
When finer pitch LED video wall tech started coming on the market, one of the knocks other than the big one – high cost ... […]
by Christie Massey. How cost-effective is Out of Home media? It’s an important question for marketers as they build their media plans and have to justify their choices. […]
I found my way into the very nascent digital signage and DOOH sectors 25 years ago, puzzling the hell out of my daily newspaper ... […]
by Dan Berthiaume. The consumer electronics retailer is partnering with digital review/analysis publication CNET to offer curated content and unbiased editorial advice from CNET experts across its e-commerce site, app and stores, encompassing a variety of product reviews and expert picks. As part of the new collaboration, the brands are also initiating a new retail media model. […]
New forecasts show ad market’s value is set to reach £38.8bn this year and top £40bn by 2025. London, April 25, 2024: The latest Advertising Association/WARC Expenditure Report, published today, shows that the UK’s ad market recorded a 6.1% increase in investment to a total of £36.6bn in 2023; the 13th annual expansion recorded in the last 14 years. […]
By Molly Innes,Senior Reporter at Marketing Week. Overall digital advertising spend grew 11% in 2023 to £29.6bn, according to data from IAB and PwC. Indeed, retail media spend grew 12% in 2023 to £283m, as advertisers looked to tap into first-party data ahead of the crackdown on cookies. […]
By Dan Berthiaume. The Japanese operator and franchisor of 7-Eleven convenience stores in Japan is implementing a Sony Semiconductor Solutions Corporation (SSS) edge AI-driven solution at 500 locations to better understand the performance of in-store advertising. […]
The digital place-based streaming content service Loop Media, which has been cutting costs and executives amidst financial struggles, now has a letter from the ... […]
Empower Tomorrow's Leaders Today: Don't Miss Our Insightful Webinar on Next-Gen Integration Leadership on May 7 at 12 pm EST. The post Webinar: What Do Next-Generation Integration Leaders Need? appeared first on Commercial Integrator. […]
Korbyt Anywhere for Webex is the company's latest step in offering integrations with workplace collaboration tools. The post Korbyt Expands Workplace Communications Offering with Webex by Cisco appeared first on Commercial Integrator. […]
Who’s making moves and shaking up the AV industry this quarter? Here’s a closer look at movers & shakers from Q2. The post Q2 2024: Movers & Shakers in AV appeared first on Commercial Integrator. […]
LianTronics's new office near Tokyo aims to solidify and broaden its market presence in Japan, promising expanded reach and impact. The post LianTronics Opens Japan Subsidiary appeared first on Commercial Integrator. […]
Unilumin debuts LED solutions at NAB 2024, showcasing UHD videowalls, virtual production technologies and more. The post Unilumin Recaps NAB 2024: Broadcast, Virtual Production Solutions & New Micro-LED Products appeared first on Commercial Integrator. […]
When I first spoke with Jonathan Labbee about the grand-scale media facades and displays being produced by SACO Technologies, the Sphere in Las Vegas ... […]
