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APN Outdoor shares leap after JCDecaux offer

APN Outdoor shares plunged sharply in August, 2016, from around $8.24 following a downgraded earnings outlook and have not recovered since, having traded between $4 and $6 apiece until yesterday's offer. APN Outdoor shares soared on Thursday after France-based outdoor advertising giant JCDecaux made a $1.1 billion offer for the local company late on Wednesday. […]

sbs.com.au
Fri, Jun 22, 2018 at 1:39 AM

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SF Gate: Clear Channel Outdoor’s parent IHeart open to takeover talks after rebuffing Liberty offer

IHeartMedia, the biggest U.S. radio broadcaster, formally turned down a $1.16 billion bid from John Malone's Liberty Media, but other talks are continuing as the company navigates its way through bankruptcy. […]

sfgate.com
Fri, Jun 22, 2018 at 1:37 AM

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Billboard demanding ‘liberals’ leave Texas removed after death threats, bigotry accusations

A Texas man who purchased a massive Interstate 40 billboard telling “liberals” to leave the state allowed the sign company to take it down after the billboard owner and a man who posted a photo of it to social media started receiving death threats. […]

newsweek.com
Fri, Jun 22, 2018 at 1:32 AM

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LG digital signage for airports

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airport-business.com
Fri, Jun 22, 2018 at 1:28 AM

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Stratacache launches transportation division, hires Mark Mayfield to head

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digitalsignagetoday.com
Fri, Jun 22, 2018 at 1:26 AM

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Top 5 Considerations When Implementing Digital Signage for Condos

Enterprises of all sorts are increasingly aware that they need to keep up with new trends in business technology–this includes places like apartment buildings and condominiums as well. As property managers have overcome some initial trepidation with technology, the trend of community associations swapping out cork bulletin boards for sleeker digital signage has become more and more common. […]

mvixdigitalsignage.com
Fri, Jun 22, 2018 at 1:01 AM

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Why there is a huge chasm between the capabilities of digital OOH and how it’s currently used (More About Advertising)

Marketers need to catch up with technology and have the same expectations of OOH as they do social media, using it to serve up relevant, of-the-moment content. It certainly shouldn’t be the norm to show the same poster, in the same place, week after week. A digital agency would be fired if they delivered one tweet a fortnight – why shouldn’t the same rules apply to OOH? […]

moreaboutadvertising.com
Fri, Jun 22, 2018 at 12:37 AM

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OOH market heats up as JCDecaux makes $1.09 bn bid for APN Outdoor (CMO)

Latest offer to acquire ASX-listed APN Outdoor Group marks a series of offers in the out-of-home supplier space. The battle for out-of-home advertising supremacy has stepped up another notch, with APN Outdoor Group confirming a $1.09 billion bid for its business from JCDecaux (JCD) – but only if it drops plans to buy Adshel. […]

cmo.com.au
Thu, Jun 21, 2018 at 5:39 PM

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Non merci! APN Outdoor rejects JCDecaux bid; hires defence adviser (Australian Financial Review)

APN Outdoor's board is expected to reject a $1.1 billion bid from French giant JCDecaux and tell its shareholders it will keep pursuing Here, There & Everywhere's Adshel, Street Talk understands. The outdoor advertising company is also seeking to bolster its defence team, hiring Morgan Stanley alongside incumbent adviser Cadence Advisory subject to board approval. […]

afr.com
Thu, Jun 21, 2018 at 5:37 PM

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How Xfinity, Supercuts, CVS, Sam’s Club And Ulta Beauty Use OOH And Mobile Advertising (OOHToday)

OOH media professionals are beginning to understand the power of geofencing in terms of delivering greater reach and added metrics to their plans. Yet, there’s still a great divide between OOH and digital planning. Each team has their own unique challenges. […]

oohtoday.com
Thu, Jun 21, 2018 at 5:18 PM

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Billboard Visibility Not Protected By Just Compensation (Billboard Insider)

Insider’s take: Worrisome that a city which has been feuding with Adams could choose to destroy the value of Adams billboards by planting trees or erecting bridges and bikepaths in such a way that the billboards are blocked and their value is destroyed. […]

billboardinsider.com
Thu, Jun 21, 2018 at 5:15 PM

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Adidas used influencers in OOH campaign to promote its Originals brand (Billboard Insider)

We may be biased, but having your name and/or social handle displayed prominently for your whole neighborhood to see is pretty cool. And even sweeter when there’s a pair of sneakers waiting for you nearby. […]

billboardinsider.com
Thu, Jun 21, 2018 at 5:12 PM

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10 key qualities of the best digital signage software

Establishing a well-functioning digital signage network means more than finding a way to get content to play on your screens. There are a lot of other details that you need to get right in order to make the most out of each screen. Wondering which boxes you’ll need to tick for a successful digital signage network? […]

broadsign.com
Thu, Jun 21, 2018 at 1:30 PM

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H&M TESTS VOICE INTERACTIVE MIRROR

The Swedish fashion favourite H&M is currently testing a new voice-controlled interactive mirror display. The Touchpoint was developed by Stockholm-based Visualart in cooperation with Microsoft and the Swedish UX designers from Ombori. The testing ground for the new digital customer experience is H&M’s world’s largest flagship store in Times Square, New York City. […]

digitalsignagesummit.org
Thu, Jun 21, 2018 at 11:13 AM

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Digital Signage Stories – Interacting with Masterpieces at Cleveland Museum of Art’s ArtLens Exhibition

Digital Signage Stories, the official podcast of Digital Signage Expo and its editorial partner site DigitalSignageConnection.com, highlights successful digital signage projects and installations deployed around the world in a variety of different vertical markets. […]

digitalsignageconnection.com
Thu, Jun 21, 2018 at 8:25 AM

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