Criminal Justice Reform On Static And Digital Billboard Campaign
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Wed, Aug 8, 2018 at 3:07 PM
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HEROFI SECURES $3.5 MILLION SEED ROUND FOR RETAIL REVENUE OPTIMIZATION PLATFORM Strategic Investment Earmarked for Expansion of HEROFi’s Guest Experience Platform Features and Functionality SAN DIEGO, Calif., August 8, 2018– HEROFi, a revenue optimization company for physical retail, today announced that it has completed a convertible debt financing of $3.5 million. […]
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Almost 20 years in this industry and more trade shows than I can count has left me a little jaded, and tough to impress, but my tiny little mind was steadily blown during a 90 minute tour Tuesday around the Montreal head office and studio of Moment Factory. […]
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Two more podcast interviews went sideways on me – at the last minute – in the past week. But as I type this, I have two and perhaps three set up for the next 24 hours, here in Montreal. So … we’re in rerun mode again this week. […]
“Creativity is intelligence having fun.” – Albert Einstein Can you imagine having a seat at the table with Albert Einstein? Oh, the places that conversation could go. […]
Displaying content on digital signage is quickly becoming the standard for marketing and general communications around the world and across all industries. […]
Ten years from now, which trends may have the biggest impact on how marketers use OOH? It’s likely to go beyond digital screens, flexible trading, and better verification and reporting. The trends that will play out in the next decade will make the most of internet connectivity, data and mobile communications capabilities. […]
Rising rents for brick-and-mortar locations and competition from online retailers have left many storefronts in New York City unoccupied for months at a time. One digital startup is looking to take advantage of that real estate for advertising. […]
The DOOH campaign ran on the entire Exterion Media digital NS (Dutch Railways) network (270 digital screens) and on 100 digital screens from other outdoor advertising operators across the Netherlands. In this campaign, Samsung wanted to promote the Galaxy S9’s new revolutionary camera to its target audience of Millennials. […]
“Tech companies have become massive spenders of outdoor advertising but in specific ways,” Vincent Letang, executive vice president of global market intelligence at research firm Magna, said in a phone interview. “Bus stops, train stations and airports are good places for these companies to reach an active workforce and to generate social buzz. […]