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Wednesday, September 12, 2018 Wed, Sep 12, 2018

Digital Signage Kiosk Takes Orders for Fresh-Picked Produce from IGA’s Rooftop Garden (DSConnection)

This Installation of the Week comes from the new Duchemin Family IGA Extra location Ville St-Laurent, now Canada’s largest supermarket, where the produce department serves as home to a unique touchscreen kiosk. At a glance, the installation looks like a relatively run-of-the-mill and sleek, off-white digital touchscreen. […]

digitalsignageconnection.com
Wed, Sep 12, 2018 at 7:50 AM

FinTimes: Which technologies will underpin the smart cities of the future?

The world of dumb objects from rubbish bins to water pipes is about to become smart. We are on the brink of a communications revolution, with the potential impact almost as great as the introduction of mobile phones and the internet. Connectivity in 21st century societies will be completely different, says Rupert Pearce, chief executive of the satellite company Inmarsat. […]

ft.com
Wed, Sep 12, 2018 at 12:35 AM

Tuesday, September 11, 2018 Tue, Sep 11, 2018

MediaPost: Why OOH is a perfect medium for legal cannabis advertising

Marijuana advertising — which is already having a big year — is about to move from the back streets to Main Street. This investment could have interesting implications for the out-of-home (OOH) advertising industry. OOH is particularly well suited to weed, since it is locally regulated, great for activation and building awareness, and low cost when compared to other advertising options. […]

mediapost.com
Tue, Sep 11, 2018 at 7:47 PM

How KFC Germany uses NEC displays with Raspberry Pi to run their digital menu boards (AVInteractive)

In a highly competitive market, KFC relies on new technologies to stay ahead of the competition. Using NEC displays with embedded Raspberry Pi computing, digital menu boards at the fast food chicken outlet can react quickly to changing offers to satisfy customer appetites. The chicken specialist opened 2018, its jubilee year, with record sales in Germany. […]

avinteractive.com
Tue, Sep 11, 2018 at 7:44 PM

Mobile programmatic ad platform Dr. Banner enters OOH space via IBOUSA (Billboard Insider)

IBO Associates will now be able to select various products which compliment their OOH media sales strategies and deliver maximum campaign penetration to their rural, suburban and metro markets in an easy and understandable manner. PROGRAMMATIC ADVERTISING MADE SIMPLE. Programmatic advertising is widely used nowadays but can be technologically challenging for local businesses. […]

billboardinsider.com
Tue, Sep 11, 2018 at 7:17 PM

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