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DPAA Sets Draft Speaker List For Video Everywhere Summit In NYC Oct. 30th

The Digital Place-Based Advertising Association (DPAA) has released a draft list of speakers for its annual Video Everywhere Summit in New York City, on Oct. 30th. It’s a full day of presentations and panels on “multi-screen engagement, mobile/location data and the role of DOOH advertising in today’s fast evolving media ecosystem. […]

sixteen-nine.net
Mon, Sep 17, 2018 at 9:48 AM

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ASK THE BOARD: Integration Obstacles

What is the biggest obstacle to you performing your job on time and on budget? This week’s question is answered by members of the DSE Advisory Board INTEGRATOR COUNCIL “No matter the size of a project, there are factors seen and unseen that can impact the time it takes to complete and stay in the green in the overall budget. […]

digitalsignageconnection.com
Mon, Sep 17, 2018 at 8:40 AM

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WSJ: Driverless Hype Collides With Merciless Reality

The bubble around self-driving cars turns into a ‘trough of disillusionment’; firms refactor for much later arrival. Mercedes-Benz unveiled its dream of a fully autonomous multipurpose vehicle this week. […]

wsj.com
Sun, Sep 16, 2018 at 5:37 PM

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oOh!Media’s chief reveals the company’s strategy and plans (Print 21)

The keys to out-of-home media success are ‘speed, speed, speed and cost’, said Brendon Cook, CEO of oOh!Media. According to Cook, digital outdoor advertising provides flexibility and speed of change; in a case study he provided, oOh! was able to push out the news of Commonwealth Bank dropping ATM fees to all its digital billboards as it was being announced on TV. […]

Sun, Sep 16, 2018 at 5:35 PM

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Will digital signage solve McDonald’s problems? (DSToday)

When you are out on a road trip, is McDonald's your first choice? I only go to McDonald's if it's the only choice available. My main reasons for this mindset are the low quality food, poor service and long wait times. […]

digitalsignagetoday.com
Sun, Sep 16, 2018 at 5:32 PM

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How to prepare your digital billboards for hurricanes (Billboard Insider)

Should I turn off the power? After weighing the risks of leaving the sign on versus powering it off, Watchfire believes the best solution is to leave the sign powered ON during the storm. When the internal electronic components are powered up, enough heat will be generated to prevent condensation from forming inside the cabinet, providing that power is not disrupted for an extended period of time. […]

billboardinsider.com
Sun, Sep 16, 2018 at 5:19 PM

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OOH’s £400m contribution to UK communities is underappreciated, Clear Channel says

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campaignlive.co.uk
Sat, Sep 15, 2018 at 6:06 PM

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JCDecaux reappointed to £280m Network Rail DOOH-only ad contract (Campaign)

Outdoor company will convert all of Network Rail's ad space into digital screens over the next five years. […]

campaignlive.co.uk
Fri, Sep 14, 2018 at 5:52 PM

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DPAA’s Video Everywhere Summit Agenda October 30, 2018

8:00 am: Registration and Networking Breakfast. 9:00 am: Welcome to the DPAA Global Video Everywhere Summit. SPEAKERS: Barry Frey, President & CEO – DPAA. […]

videoeverywheresummit.com
Fri, Sep 14, 2018 at 5:32 PM

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What casinos can learn from latest LED digital signage technology in sports arenas (Commercial Integrator)

One of the surging areas where entertainment destinations of all kinds are investing serious attention is in their LED digital signage technology. One specific example that casinos can learn from can be found in the concourses of sports stadiums. […]

commercialintegrator.com
Fri, Sep 14, 2018 at 5:19 PM

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FULL ALMO WEBINAR: Digital Signage Outside the Guest Room – A True Pearl in the Oyster of the Hospitality Vertical Market

Title: Digital Signage Outside the Guest Room – A True Pearl in the Oyster of the Hospitality Vertical Market Summary: The Oxford English Dictionary (OED) explains the idiom “the world is one’s oyster” as meaning that “one is in a position to profit from the opportunities that life, or a particular situation, may offer.”  And, in the professional AV space, nowhere is that more aptly demonstrated than in the hospitality industry’s digital signage and AV opportunities outside the guest room.  Beyond the guest room, hotels and resort properties are all inclusive communities loaded with areas of opportunity for digital signage deployments. […]

digitalsignageconnection.com
Fri, Sep 14, 2018 at 11:03 AM

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The AT&T Perch at Mercedes-Benz Stadium Makes for Communal Game-Day Experience

AT&T partnered with Dimensional Innovations (DI) inside the new Mercedes-Benz Stadium to create the ultimate fan-gathering experience. Measuring in at the size of an entire end zone, the 24,000-square-foot space is open to everyone and creates community around the game while mobilizing the fan’s world. […]

digitalsignageconnection.com
Fri, Sep 14, 2018 at 9:40 AM

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LED Displays As Street Lamp Digital OOH Signs

I get marketing emails all day, every day, from Chinese LED manufacturers showing me their latest pots and pans – and 99% of them look pretty much the same. I thought this was different and kind of interesting, in terms of application for the digital OOH market. […]

sixteen-nine.net
Fri, Sep 14, 2018 at 8:55 AM

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Shared Office Giant WeWork Acquires Meeting Room Signs Provider Teem

Co-working space giant WeWork is getting into a very distinct, narrow part of the digital signage market, acquiring a Salt Lake City company that specializes in digital meeting room signs and the usage and optimization analytics generated by that software platform. […]

sixteen-nine.net
Fri, Sep 14, 2018 at 8:35 AM

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How can pro AV help in a hurricane

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marketscale.com
Fri, Sep 14, 2018 at 12:13 AM

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