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The findings were presented at MediaPost's DOOH Summit in Austin, TX Friday morning by OAAA CEO Anna Bager. […]
James W Kelly, BBC News. Network Rail has turned off a large advertising board at London's Euston station as part of a review ordered by Transport Secretary Louise Haigh. The government-owned company said assessing how the screen is used will feature in a five-point plan aimed at improving the station. […]
Story by Christopher Jasper. Known as the Euston Motion+, the screen, owned by JCDecaux, went live in January with an ad campaign devised by Saatchi & Saatchi for energy company Ovo. […]
The law has been issued by Sheikh Mohammed bin Rashid Al Maktoum, the Ruler of Dubai, Vice President and Prime Minister of the UAE. RTA and Dubai Municipality, in coordination with the Dubai Investment Fund and other relevant entities, will transfer their advertising-related assets, rights, and obligations to the company, including system access. […]
Florian Rotberg. The acquisition of Visual Art doubles Vertiseit’s (Grassfish, Dise) turnover to 60 million euros and brings additional complexity to the business model. invidis spoke exclusively with CEO Johan Lind about the acquisition of the full-service integrator, the integration of the CMS platforms, and how the Visual Art brand will be used in the future. […]
A Toronto company marketing its take on those shower stall-like transparent LCD displays has filed for bankruptcy and ceased operations at a main and ... […]
Digital menu boards are mostly associated with the quick service restaurant business, but they can also be used effectively by other kinds of products ... […]
The flowery descriptions and misuse of holographic and invisible are a bit much, but this installation using super-thin mesh-like display panels made by the ... […]
Kayla Caticchio. Originally a single day of in-store sales, Black Friday has now evolved into a full weekend event, with shoppers flocking to brick-and-mortar locations on Friday and turning to online deals during Cyber Monday. […]
James Byrne, marketing manager, PML Group. Our Liveposter Dynamic platform allows brands to deliver contextualised, optimised content across multiple media owner digital networks at scale. Content that can be served based on pre-scheduled timings or live data that trigger event-based impacts. […]
As retail media advancements accelerate, retailers are getting pulled in countless directions to keep up, whether that’s launching an in-house network, bringing digital screens into store aisles, working through privacy law red tape or solidifying standardization metrics. […]
Visual Art was up for sale after Ocean Outdoor and founders wanted to pull out. Under discussion was an IPO or a sale to strategic and/or financial investors. Many of the larger European digital signage providers showed interest in a takeover. […]
All three US out-of-home companies outperformed the market in the third quarter of 2024. Here’s an analysis of public out-of-home stock performance, prepared by SignValue. For the third quarter of 2024 OUTFRONT was up 28% on the rebound of transit revenues and the sale of Canada. […]
Daniel Brown, editor of Digital Signage Today. With an ever-growing number of software options, choosing the right solution for your digital signage deployment can be a daunting task for operators of all sizes. That's why the team at Digital Signage Today has compiled this overview of nine leading digital signage software providers that you should know about in 2025. […]
Kayla Caticchio. Online food ordering and delivery platform Uber Eats wanted to increase brand awareness and purchase consideration for its delivery application. Launched in 2014 by Uber, the brand is operational in over 6,000 cities in 45 countries and has couriers delivering meals by car, scooter, bike, or on foot. […]
