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by Yoram Wurmser. OOH ad spending has recovered from the pandemic and will continue to grow steadily. OOH ad spending hit a new high in 2023 for the first time since the pandemic. […]
AD Retail Media has joined forces with ad sales platform Placements.io to streamline the retail media platform’s sales, advertising and finance operations, according to a Tuesday announcement. Bobby Watts, senior vice president of AD Retail Media, said in the statement that the tie-up will update its ad sales workflow and sharpen revenue management. […]
Scarlett Sherriff. The partnership marks the largest single agreement for the retail media platform, spanning on-site, off-site and connected store offerings. […]
The Benelux region, which comprises Belgium, the Netherlands, and Luxembourg, is considerably more significant for the digital signage industry than its market size might suggest. The reason is that many global companies operate their European headquarters in these countries, leading to significantly more displays being purchased here than are actually used in the Benelux market. […]
by Florian Rotberg. This takeover creates a leading provider of digital signage, business music, and smart office solutions, with more than 34,000 touchpoints in the Benelux region. The Dutch and Belgian digital signage market is dominated by international integrators like Gather by Econocom, M-Cube, Scala, and Zetadisplay. […]
The Italian digital signage market, like France’s, is mainly focused on luxury retail. Many major fashion brands are headquartered in Italy, making it a key location for global rollout decisions. Italy’s top three: The European digital signage integrator M-Cube, led by Manlio Romanelli, holds the top spot. […]
Daktronics, Inc. (NASDAQ - DAKT), a U.S.-based designer and manufacturer of dynamic video communication displays and control systems for customers worldwide, reported results for its fiscal year and fourth quarter 2024 ended on April 27, 2024. […]
Why billboard cashflow? When you sell your billboard company the relevant metric buyers look at is billboard cashflow, that is, the cash generated by your billboard plant after direct expenses of the billboards. […]
Screenverse has hired Daniel Fleischer as Vice President of Supply Partnerships. Daniel brings a wealth of OOH and DOOH advertising industry and technology experience, having previously held leadership roles at BroadSign, Ayuda Media Systems (acquired by BroadSign), and Blip. […]
Attendees will experience more 8K-related content at CEDIA Expo 2024 with an expanded partnership with the 8K Association. The post CEDIA Expo Teams Up with 8K Association to Enrich Show Content appeared first on Commercial Integrator. […]
Just about anyone who advises, guides or executes on content and creative strategy for a digital signage network has talked customers off the ledge ... […]
Walmart’s Canadian operation is running an interesting trial program at its biggest store in the country – using LCD ribbon displays in the crackers ... […]
A home furnishings retailer in Dubai is using those semi-transparent, wafer-thin LED displays on the upper levels of its store. What’s interesting here is ... […]
With the COVID-19 pandemic no longer a public health emergency, it’s time to take stock of the lessons we’ve learned — and whether we’ve done any backsliding. The post From the CT&T Editor: The Pandemic — It’s Over appeared first on Commercial Integrator. […]
By Matt Ogg. Outdoor advertising giant oOh!media (ASX: OML) secured a $5 million convertible note for either share options in the Sydney-based online services marketplace Airtasker (ASX: ART) or cash payment. In return, oOh!media will provide Airtasker with $6 million worth of outdoor advertising inventory. […]
