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I’ve not seen anything formally from the operator or its suppliers about that system-wide hack last week of digital menu displays at a Canadian ... […]
The pro AV trade association AVIXA has a market intelligence team that steadily looks at the U.S. and global business from key angles like ... […]
The research firm Futuresource Consulting has pro AV as a main focus and has, predictably, started to weigh in on the pinballing global tariffs ... […]
By David Smith — It is LG’s first such implementation in the United States. As part of a refresh ahead of 2025 Club World Cup and 2026 FIFA World Cup, LG displays are being installed across multiple areas at home of NFL's Atlanta Falcons and MLS's Atlanta United FC, in Atlanta, Georgia. […]
Free download. The paper features features a host of industry experts to guide you through the evolving landscape of hardware and integration approaches that are redefining the technology market, providing a roadmap to behind-the-scenes developments. […]
by Florian Rotberg. Since becoming CEO of Spectrio in 2022, Tamara Bebb has focused on consolidating the various digital signage platforms, streamlining processes, and fostering a unified company culture. The time, effort, and investment was put in to create a new market offering that is scalable and future-proof. […]
By Debbie Williams. Small business owners are the original entrepreneurs - the risk-takers who turn dreams into reality with dedication, creativity, and innovation. In the world of Figurella entrepreneur Chiara Migani, passion meets purpose every day. […]
On the Surface In today’s fast-paced digital landscape, capturing consumer attention requires more than just traditional… The post Disruptive Nature: Brands Turn To New Methods Of Reaching Audiences appeared first on Wrapify Blog. […]
Digital menu boards have long been marketed and positioned as a way to deal digitally with how what’s available to order can change through ... […]
Mike Hershey, head of OAAA Government Affairs. On Friday, the White House announced some very temporary tariff exceptions for the electronics and semiconductor industries. […]
Colin Lewis, retail media expert. Yes, there are superficial similarities: DOOH advertising has evolved from static billboards to dynamic displays. Instore media has evolved from ‘cardboard’ to 4k digital screens. […]
Instead of menus and promition offers, some screens showed “Liberate Palestine” content. This serious security incident demonstrated again that IT security is only as good as its weakest link. According to IBM, phishing scams are the leading initial attack vector, responsible for 41 percent of all IT security incidents. […]
OAAA CEO Anna Bager. We’re providing panelists of subject matter experts to delve into audience measurement, national sales and programmatic, so Independents can better examine ways to leverage these areas and drive growth in their markets. […]
Andy how do you decide when to fight a regulatory authority and when to play nice? It pays to be nice and maybe never ever more so than when you’re working with local government and you’re seeking permits. When I was in the Albany NY office it appeared to be impossible to build a new billboard. […]
The Multiplier Effect: Why Smart Marketers Are Rethinking the Brand vs Performance Media Balance Published: April 15, 2025 Marketing executives face a persistent tension between immediate ROI and long-term brand equity. The latest WARC 2025 report, "The Multiplier Effect: A CMO's Guide to Brand-Building in the Performance Era," dispels the notion that you have to choose one or the other. […]
