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Jack Benjamin. Ocean Outdoor has restructured its senior leadership team as the company looks to move into a new growth phase focused on improving performance across the Group. UK CEO Phil Hall has been given additional duties and is now Group chief commercial officer. […]
Ken Altena, Partner, Billboard Loans. Typically, if you borrow, these reps and warranties are non-negotiable. They start the first day you borrow and extend “at all times any indebtedness exists. […]
Randy Kilgore, CRO, Reveal Mobile. (1st in a Series examining what it will take to truly integrate OOH into traditional media.) We at Reveal believe it’s time for the traditional marketers to take OOH and its impact on consumer behavior more seriously. In this space we’ll explore the barriers and perhaps move the needle. […]
The sprawling Dubai Mall in Guess Where, UAE has added yet more digital bling – commissioning and seeing installed a five-ring LED halo sculpture ... […]
I’ve seen at trade shows a few versions of LED poster columns that can be pushed together to make larger displays, but I don’t ... […]
The commodity side of selling commercial flat panels has to be tough these days given the rise of lower-cost Chinese products and an industry ... […]
Here’s another example of digital signage that’s put in place for no other reason than improving a process for the user and operator – ... […]
Use this code to get a free Expo Hall Pass or 20% off Conference Pass at DSE 2024 December 7-10 in Las Vegas. Advance Rates Available Until October 14. Conference: December 7-10, 2024 Expo: December 9-10, 2024 Las Vegas West Hall. […]
Kayla Caticchio. Why New York City is a prime location for your holiday retail campaign. For brands and advertisers, the holiday season provides a unique opportunity to capture shoppers’ attention amidst a backdrop of festive energy, heavy foot traffic, and elevated consumer excitement. […]
This collaboration marks ChargeEuropa’s debut in Asia, aiming to establish accessible EV infrastructure in the region’s early-stage markets. Key Highlights: Introduction of DOOH-supported EV charging stations in the Philippines, merging advertising and EV charging for financial sustainability. […]
Kiwibot Advertising: For companies looking to amplify their visibility in dense urban areas through eye-catching delivery robots. Kiwibots feature 25 percent of customizable ad space, frontal display ads, and an interactive display to engage passersby. Companies can advertise on up to five robots per week, generating 3,000 impressions per mile. […]
Like it or not, your relationship with money influences how you sell. There are two key factors that often prevent salespeople from confidently discussing budgets with clients: early conditioning around money and your own buying habits. How You Were Raised to Talk About Money Consider your childhood. […]
Stratacache subsidiary PRN has secured a retail media contract with Europe’s largest gym chain, Basic Fit: PRN will manage more than 5,000 digital signage displays in over 850 gyms in France. Stratacache’s CEO Chris Riegel has been testing the waters for retail media in Europe for a while now. […]
Our readers provided their thoughts on our stories on the MTA awarding their contract to Clear Channel and the OUTFRONT thoughts on that contract. Here are some of the comments we received. “You guys had it right. […]
Each year, the UK’s major retailers step up to deliver their best Christmas ads, bringing warmth, humour, and nostalgia to our screens. With anticipation high from viewers, 2024’s Christmas ads are no exception. This year’s campaigns blend magic, emotion, tradition, and (in Morrison’s case) singing oven-gloves to captivate audiences. […]
