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Award-winning adtech company Veridooh expands into the Netherlands through partnership with Zuiver Group

18 November 2024, Sydney: Australian adtech company Veridooh has today announced a partnership with the Zuiver Group, marking its full expansion into the sophisticated Dutch OOH market. In a market first, Zuiver Group’s clients will gain access to Veridooh’s 100% independent verification platform, offering unprecedented levels of transparency and accuracy in OOH campaign delivery. […]

dpaaglobal.com
Tue, Nov 19 at 10:43 AM

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Free Download: The 10 Most Important Questions To Ask When Sourcing Digital Signage CMS Software

German language content partner invidis has developed a free download PDF guide to choosing the optimal CMS software, and unlike some other publications (making ... […]

sixteen-nine.net
Tue, Nov 19 at 10:09 AM

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DSF Has Innovation Lab At This Week’s IAAPA Attractions Trade Show In Orlando

The biggest trade show on the planet for the attractions industry is unsurprising held each year in the land of theme parks – Orlando, ... […]

sixteen-nine.net
Tue, Nov 19 at 9:24 AM

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Local Dimming Tech Reduces Praevar’s New High-Bright Display Power Demands By 35%

Toronto-based specialty display company Praevar has launched a new high-brightness outdoor LCD display that uses dynamic local dimming backlight technology and software to reduce ... […]

sixteen-nine.net
Tue, Nov 19 at 8:26 AM

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Unleashing creativity faster: AdQuick’s AI ads generator

At AdQuick, we believe that creativity should be accessible to everyone—no waiting, no limitations, regardless of seniority or skill level.To that mission, we've launched a new AI-powered creative generator, a fresh tool designed to empower advertisers with fast, creative inspiration at their fingertips. […]

blog.adquick.com
Tue, Nov 19 at 8:07 AM

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Reveal Mobile unveiled self-serve, API-driven attribution platform for OOH advertising

Reveal Mobile has released a new version of the Mira Console, bringing enhanced capabilities to the industry’s most trusted 3rd-party out of home (OOH) attribution product. In addition to an upgraded look-and-feel, new reporting, and more seamless user experience, the new Mira Console now provides in-stride reporting, custom data onboarding, customizable data cuts, and API-driven attribution. […]

blog.revealmobile.com · Promoted content
Tue, Nov 19 at 12:10 AM

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Understanding (D)OOH metrics: How to measure the effect of out-of-home advertising campaigns (Broadsign)

Quinn Mason. Like any form of advertising, digital OOH has certain quantifiable data points — metrics —that advertisers and media buyers rely on to assess the performance of their campaigns. These metrics help determine whether an ad is reaching its target audience, whether it’s generating the right amount of exposure, and how well it’s driving engagement or conversions. […]

broadsign.com · Promoted content
Tue, Nov 19 at 12:10 AM

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UK digital billboard operator Ocean Outdoor reshuffles senior leadership (The Media Leader)

Jack Benjamin. Ocean Outdoor has restructured its senior leadership team as the company looks to move into a new growth phase focused on improving performance across the Group. UK CEO Phil Hall has been given additional duties and is now Group chief commercial officer. […]

uk.themedialeader.com
Mon, Nov 18 at 5:17 PM

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The reps and warranties an out-of-home lender wants to see in your loan agreement (Billboard Insider)

Ken Altena, Partner, Billboard Loans. Typically, if you borrow, these reps and warranties are non-negotiable. They start the first day you borrow and extend “at all times any indebtedness exists. […]

billboardinsider.com
Mon, Nov 18 at 3:31 PM

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Randy Kilgore: What is multi-touch attribution for OOH advertising (Reveal Mobile)

Randy Kilgore, CRO, Reveal Mobile. (1st in a Series examining what it will take to truly integrate OOH into traditional media.) We at Reveal believe it’s time for the traditional marketers to take OOH and its impact on consumer behavior more seriously. In this space we’ll explore the barriers and perhaps move the needle. […]

blog.revealmobile.com · Promoted content
Mon, Nov 18 at 2:31 PM

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Dubai Mall Adds Shape-Shifting LED Halo Rings To Busy Atrium Area

The sprawling Dubai Mall in Guess Where, UAE has added yet more digital bling – commissioning and seeing installed a five-ring LED halo sculpture ... […]

sixteen-nine.net
Mon, Nov 18 at 11:03 AM

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This LED Totem Folds In Half To Create Digital Sandwich Board (16:9)

I’ve seen at trade shows a few versions of LED poster columns that can be pushed together to make larger displays, but I don’t ... […]

sixteen-nine.net
Mon, Nov 18 at 9:36 AM

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Bluefin Expands Well Beyond Its Countertop Screen Roots; Now Markets Displays As Large As 86 Inches

The commodity side of selling commercial flat panels has to be tough these days given the rise of lower-cost Chinese products and an industry ... […]

sixteen-nine.net
Mon, Nov 18 at 9:07 AM

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Parking Lot Management Platform Adds Real-Time Displays To Solution Stack

Here’s another example of digital signage that’s put in place for no other reason than improving a process for the user and operator – ... […]

sixteen-nine.net
Mon, Nov 18 at 8:43 AM

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Use this code to get a free Expo Hall Pass or 20% off Conference Pass at DSE 2024 December 7-10 in Las Vegas

Use this code to get a free Expo Hall Pass or 20% off Conference Pass at DSE 2024 December 7-10 in Las Vegas. Advance Rates Available Until October 14. Conference: December 7-10, 2024 Expo: December 9-10, 2024 Las Vegas West Hall. […]

Editorial · Promoted content
Mon, Nov 18 at 12:10 AM

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