Editors’ Picks

Walmart’s retail media business continues to grow at a higher rate than the retail media market at large, outpacing the retailer’s sales growth (Marketing Dive)

Chris Kelly, Senior Reporter. Retail media is forecast to grow about 20% in 2025, according to eMarketer, as advertisers increasingly rely on the channel to tap into retailers’ store of first-party data and reach consumers closer to the point of sale. Walmart Connect continues to grow at a higher rate than the retail media market at large, notching 33% growth in the U.S. […]

marketingdive.com
Thu, Dec 18 at 8:05 PM

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Texas-based Dover Fueling Solutions launches a retail media network of 13,000 screens on fuel dispensers in 1500 locations (PRNewswire)

Dover Fueling Solutions (DFS), part of Dover, has launched 4Court Media, a retail media network at the fuel dispenser. The network is already live at more than 1,500 locations with 13,000 screens on Wayne fuel dispensers. […]

prnewswire.com
Thu, Dec 18 at 7:51 PM

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California-based c-store operator Loop Neighborhood Market has launched a retail media network (C-Store Dive)

The number of locations in the network was not revealed. The platform, LoopMedia Connect, includes Loop’s website, loyalty app, fuel pump video screens, in-store digital screens, in-store radio, social media channels and TV screens throughout stores. Retail media has picked up steam among convenience retailers this year as operators increasingly seek new ways to use their first-party data. […]

cstoredive.com
Thu, Dec 18 at 7:44 PM

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Reveal reports record-breaking ad recall from Prime Video campaign executed by Coco’s delivery robot fleet

Prime Video’s OOH campaign for The Pickup achieves 112.8% ad recall from the promo content displayed on delivery robots. […]

Coco Robotics · Promoted content
Thu, Dec 18 at 7:33 PM

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The pros and cons of bank financing for your out-of-home ad business (Billboard Insider)

The Pros of Bank Financing: Cheap Money – Bank financing is the cheapest form of debt, provided you can get it. In today’s market, bank debt costs 6-8%. Leasing and private lending debt costs 8-12%. […]

billboardinsider.com
Thu, Dec 18 at 7:21 PM

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CSP’s Retail Media Network Forum expands to all small-format retail for 2026 (CSP Daily)

Event now includes leaders from convenience, dollar, drug and liquor channels. CSP’s parent company Informa Connect and NexChapter on Wednesday announced the Retail Media Network Forum 2026. […]

cspdailynews.com
Wed, Dec 17 at 11:47 PM

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Potential free-trade agreement between EU and India may reshape global supply chains and open a high-growth market for digital signage products (India)

by Florian Rotberg. The EU and India are edging closer to a landmark free trade agreement that could reshape global supply chains. For the fast‑growing digital signage market, reduced trade barriers promise new momentum on both sides. […]

invidis.com
Wed, Dec 17 at 7:28 PM

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Samsung pushes LED-Backlight displays to stay ahead in competition with Chinese manufacturers (Invidis)

by Florian Rotberg. The Micro RGB platform stands out due to its use of red, green and blue LEDs that are each smaller than 100 micrometers and capable of emitting light independently. This refined architecture allows for much more precise light control and ultimately leads to significantly improved color accuracy. […]

invidis.com
Wed, Dec 17 at 6:51 PM

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Enterprise software provider Univerus acquires digital signage software firm Capital Networks Limited

Univerus has acquired Capital Networks Limited, a long-established provider of digital signage and communication software serving municipalities, healthcare organizations, educational institutions, hospitality venues, and corporate environments across North America. […]

capitalnetworks.com
Wed, Dec 17 at 6:50 PM

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US lawyers spend over $500 million a year on out-of-home advertising, but they still spend more on TV and online ads (Billboard Insider)

Out of home was the third most popular form of advertising for US law firms in 2024. Out home accounted for 20% of the $2.6 billion in US legal ad spending in 2024. We wonder if out of home will benefit in the future if an erosion in TV viewership leader to a shift of money from TV legal ads to out of home legal ads. […]

billboardinsider.com
Wed, Dec 17 at 6:30 PM

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Global ad market prospects upgraded to 8.9% (US$1.19trn) but growth concentrated in Big Tech platforms: WARC

Alphabet, Amazon and Meta take a combined market share of 56.1% excluding China this year – equivalent to $556.6bn – rising to 58.0% in 2026. Global ad market growth is expected to accelerate to 9.1% next year (+1.0pp) to a total of $1.30trn equivalent to $150 per capita. A rise of 7.9% is predicted in 2027, with a market total of $1.40trn double that of the pandemic hit year of 2020. […]

WARC
Wed, Dec 17 at 6:28 PM

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Chief executive of UK’s DOOH ad network Elonex Nick Smith passes suddenly (The Business Desk)

The business community is mourning the sudden death of Nick Smith, chief executive of Birmingham-based Elonex. Smith led the company through a period of significant change and growth and was widely respected as a thoughtful, committed and principled leader. […]

thebusinessdesk.com
Wed, Dec 17 at 6:24 PM

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Outdoor and cinema advertising currently accounts for 4.1% of spend in top 10 markets (WARC)

Among legacy media, outdoor and cinema advertising has defied this downward trend, growing by 14.0% during the same period. It currently accounts for 4.1% of key market spend and is anticipated to maintain share through 2026. […]

warc.com
Tue, Dec 16 at 11:44 PM

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New York bans billboard advertising for cannabis dispensaries (WHEC)

Tom Kowalski, News10NBC. The ban on billboard advertising for cannabis dispensaries will take effect at the end of February. Additionally, dispensaries will no longer be able to advertise on vehicles. […]

whec.com
Tue, Dec 16 at 11:35 PM

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Even if you succeed in a litigation against the ban on marijuana billboard ads, it will be costly (Billboard Insider)

Richard Hamlin, Partner, Hamlin | Cody. Be prepared to spend substantial attorney fees in support of a far from certain result. Whatever the individual states have done, marijuana is still illegal under federal law. […]

billboardinsider.com
Tue, Dec 16 at 10:48 PM

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