Global Ad Spend Up 7.5% Last Year, To $714 Billion: Research
Global advertising and marketing spending was up by 7.9% last year, to $1.568 trillion, but the media research firm PQ Media suggests 2023 growth ... […]
Mon, Mar 6 at 11:23 AM
Global advertising and marketing spending was up by 7.9% last year, to $1.568 trillion, but the media research firm PQ Media suggests 2023 growth ... […]
Workplace communications is a very active vertical in digital signage – both in white collar and operational environments – because of the recognition by ... […]
The New Zealand wing of OOH/DOOH media giant JCDecaux has released a set of insights generated from a neuroscience study that suggests travellers are ... […]
MicroLED and even miniLED area already pretty much at a level of development maturity that viewers can be inches from a screen and not ... […]
LA-area research firm PMA Research says demand for commercial flat panel displays softened in the second half of last year as supply chain issues ... […]
University researchers in the UK and Australia are collaborating on the development of a new kind of engineered material that would be much thinner ... […]
Merchant banking firm Solomon Partners – which through partner Mark Boidman is very active in guiding M&A in the DOOH sector – has published ... […]
Ted Romanowitz has been around the commercial display and tech sectors for a whole bunch of years, and for the last two or so, ... […]
The boutique media research firm PQ Media suggests global digital OOH media spending grew by almost 25% in 2022, most notably in the US ... […]
The Silicon Valley-based foot traffic analytics firm Placer Labs has produced an interesting white paper looking at 2023 retail trends, putting at the top ... […]
Independent testing done by the software firm signageOS suggests Samsung’s current line-up of “smart” LCD pro displays are “more than capable” of meeting the ... […]
Over 18 years as a technology journalist, I’ve attended countless industry events. But last month marked the first time that I’ve ever helped plan and execute an integrator-focused gathering: Total Tech Summit. A hosted-buyer event, it unites CI’s, CE Pro’s and Security Sales & Integration’s audiences for 48 hours of meetings, education, networking and mind-sharing. […]
The IAB Turkey DOOH Webinar of 2022, sponsored by Awarion, was attended by advertisers, publishers and agencies mostly from Turkey, to a great response. We’re delighted to have supported such a great line-up that included representation from JCDecaux, Voodooh, L’Oreal, Omnicom Media Group, Turkcell and Universal McCann. […]
I’ve started pointing out, via social media, when another publication that produces material about the digital signage industry happily copies and pastes “research” from ... […]
The latest version of technology research firm Omdia’s long-term demand forecast tracker for the flat panel display market suggests there is a floor to ... […]