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16:9: Brazilian Mega-Development Uses Mosaic LCD Video Wall To Drive Leasing Sales

Mosaic video walls used to be something that I’d see used quite often in digital signage projects, but the rise of DV LED seems to have curbed their use. Here’s a great example of one that went up at a sales center for a big real estate project in Brazil. Parque Global is billed as the largest real estate development in Latin America, located in São Paulo. […]

sixteen-nine.net
Tue, Mar 2, 2021 at 12:08 AM

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NYC Financial Services Offices Add Experiential Digital To Workplace Atmosphere

This is the lobby and an upstairs lounge that have been digitally re-imagined by ESI Design for a financial services company in its New York City offices. ESI doesn’t say who, which means it can’t – as is often the case with big-name accounts. […]

sixteen-nine.net
Thu, Feb 25, 2021 at 1:29 PM

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16:9: Denys Lavigne Surfaces; Opening An Immersive Experience Venue In Montreal Tomorrow

Denys Lavigne built up one of the most respected and awarded creative shops in digital signage, but Arsenal Media unfortunately petered out as a company in the wake of its 2014 acquisition by Christie. Denys eventually left, and I suspect a lot of people in digital signage have been wondering what he’s been up to. […]

sixteen-nine.net
Wed, Feb 24, 2021 at 12:52 PM

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16:9: DOOH Start-ups Partner On Ad Network Creating Projected Billboards In Windows

From the everything old is new again file … Many, many years ago there were a few media companies leasing distressed real estate in malls and on busy streetscapes to create what you might call pop-up, projection-driven billboards using window glass. You’d see media campaigns replace windows that were papered-over, the spaces waiting to be leased. […]

sixteen-nine.net
Thu, Dec 17, 2020 at 9:48 AM

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16:9: Touchless Merchandising Display Nicely Blends Creative With Interactive Projection Tech

The value of touchless retailing experience is the sort of thing that can be debated, but whether you think it is necessary or not in this health crisis, this is a very good example of how to get the creative and user experience right. […]

sixteen-nine.net
Mon, Dec 7, 2020 at 6:55 AM

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Indoor Projection-Mapping Visual Show Resorts To Drive-In To Generate Visits

Via AV Magazine … Projection-mapped multimedia experiences are starting to pop up as touring or fixed site shows in many major cities. I have a good friend set to open up one just like that in a big city. But the pandemic has made it challenging to open, or stay open, and to host an experience that involves large-ish gatherings walking around an enclosed space. […]

sixteen-nine.net
Thu, Nov 19, 2020 at 8:11 AM

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16:9: Canada’s Parliament Used As Giant Canvas For Falling Poppies, Honoring Military Veterans

Poppies have long been the central symbol for remembering and honoring military veterans in Canada and the UK (and quite possibly elsewhere), and you see them everywhere in the days leading up to Nov. 11. […]

sixteen-nine.net
Thu, Nov 12, 2020 at 12:08 AM

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Digital Curtain, Lit By Projection, Engages, Entertains Guests At Japanese Music College

This is live events AV more than digital signage, but shows what’s possible with projection on a grand scale, and great creative. It is the digital curtain of the new theater, open in August, at the Senzoku Gakuen College of Music (SGCM) in Japan, in the general orbit of Tokyo. The school decided to use a “digital curtain” instead of installing a traditional Japanese tab curtain. […]

sixteen-nine.net
Thu, Nov 5, 2020 at 12:07 PM

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Cupid Bursts From Painting, Flutters Around Airport, In Cool Projection Job

Hat Tip to Bob Raikes, who flagged this via his Display Daily “What Bob Saw …” newsletter. This is a terrific projection mapping piece done at the international airport in Brussels. A cupid animates and busts out from the painting he’s in, and flutters around the famous painting-filled wall in an airport common area. […]

sixteen-nine.net
Fri, Oct 23, 2020 at 12:52 PM

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Fashion Brand Uses Guerrilla Projections To Drive Brand During NY Fashion Week

One of the ways to get around the cost and time needed to get a large format display in place in a big city, or buy time on an ad board, is to do a version of guerrilla marketing on the streets, using projection. That’s the path taken by high fashion brand Bottega Veneta as it looked to get some short-term buzz going during a very unusual, COVID-constrained New York Fashion Week. […]

sixteen-nine.net
Wed, Oct 14, 2020 at 1:24 PM

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Epson Adds Pair Of Signage-Focused Ultra-Short Throw Projectors; Inc. CMS Software

Epson has started marketing a pair of ultra short-throw projectors aimed at the digital signage market – using long-lived laser light engines and rolling in content management and creative software. The PowerLite 800 series projectors can blast a 1080P image as big as 130 inches diagonal from an overhead set-up that looks a bit like a lighting sconce. There is a black one and a white one. […]

sixteen-nine.net
Thu, Oct 1, 2020 at 10:02 AM

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16:9: Sort Through Craft Beer Options With This Projected, Interactive Bar Top

Using projection and cameras to make an otherwise mundane surface interactive is not new, but technology advances mean the experiences are steadily getting better and the ideas more interesting and fun. This is a concept from Argo Design, a creative technology agency that is based in Austin, TC but also has offices in New York and Amsterdam. […]

sixteen-nine.net
Thu, Sep 24, 2020 at 12:10 AM

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16:9: Krispy Kreme Uses Doughnut Theater To Pull In Times Square Crowds In NYC

This is the Doughnut Theater Experience – the big Wow Factor feature of a Krispy Kreme flagship store in Times Square in New York. David Title and his crew of artists, coders and techs at Bravo Media spent about a year developing a set of visuals for the store, which just opened this week. […]

sixteen-nine.net
Fri, Sep 18, 2020 at 8:40 AM

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16:9: Brazil Airline Using Floor Projections To Speed Up Safe Boarding At Airports

The video is in Portuguese, but even with a likely language hurdle you should be able to latch on to the working of this projector-driven plane boarding system now being used by a Brazilian airline at several airports. The idea is to have overhead projectors at gates organize boarding based on seat assignments shown and shifting on the floor. […]

sixteen-nine.net
Wed, Sep 16, 2020 at 10:11 AM

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Huge Rocket On Launchpad Projection-Mapped To Celebrate Private Space Program

Projection-mapping has been done on all kinds of things – including a retired Space Shuttle and D.C.’s obelisk – but this is the first time I think I have seen a working rocket used as a display canvas. […]

sixteen-nine.net
Mon, Aug 31, 2020 at 11:17 AM

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