Passengers caught mid-air at 3pm on Tuesday November 6 will be able to watch the race that stops the nation live on their devices as part of an unmissable campaign by new race sponsor and Victoria Racing Club Principal Partner Lexus. […]
As it edges closer to being a $1 billion annual industry, just over 47 per cent of that revenue is now in digital billboards and signs. oOh!media, one of the biggest players, now has more than 8,000 of its 20,000 sites digitised, delivering 64 percent of its revenue. With its recently completed $570m purchase of Adshel from HT&E, that will only increase. […]
At EMC Outdoor and EMC Events, we have officially launched our strategy team and named it Account LAB. This team acts as a strategic and creative plug-in, ready for engagement with you around your goals, challenges, and KPIs related to out of home, experiential and events. […]
In the run up to Pink Hope’s Bright Pink Lipstick Day this Friday, oOh! media is sharing the personal story of a team members’ cancer diagnosis and running adverts across its entire digital network, to help promote the purchase of Pink Hope lipstick and raise awareness of breast and ovarian cancer. oOh! […]
Millions of shoppers are being treated to a fragrant sensory experience when they interact with Ti Ora’s specially built oOh!media retail panels as part of an Out Of Home campaign to showcase three of its tea flavours. […]
oOh!media Limited (ASX:OML) ( oOh!media) today welcomed the Australian Competition and Consumer Commission’s ( ACCC) decision that it will not oppose oOh!media’s acquisition of 100% of the share capital in Adshel from HT&E Limited. […]
A pair of well-established digital signage solutions companies have put together a cross-border partnership to make them both more competitive and broaden their offers. […]
Tourism Tasmania’s Feed your curiouscampaign which featured across oOh!media’s Fly, Retail and Office environments, is the first entry in the running for a share of the $2 million worth of Out Of Home media in the 2018 National oOh! Unmissable Awards. The Awards have been launched this week and will recognise the best integrated […] The post oOh! […]
Integrated Out Of Home campaigns that combine data and insights, a diverse Out Of Home ecosystem, and native content is set to grow significantly, with media company oOh!media expecting such campaigns set to triple within the next six months. Adam Cadwallader, Group Director of Locate by oOh! […]
oOh!media today announced a new automated private marketplace which harnesses the power of machine learning to enable marketers to more easily, effectively and efficiently engage with its audiences through its extensive network of signs will be launched in April next year. […]
Young Australians are driven less by FOMO (Fear of Missing Out) and are getting more enthusiastic about sustainability, equality and expect brands they interact with to also care, according to the latest edition of oOh! and its youth publishing platform Junkee Media’s annual in-depth look into Gen Y and Z. The Truth and Share research […] The post NEW oOh! […]
oOh!media has secured the exclusive rights to internal and external advertising assets at Newcastle Airport, a key addition to the national oOh! Fly portfolio. Newcastle Airport is New South Wales’ second busiest airport and the gateway to Australia’s largest regional economy. […]
oOh!media today announced it will upgrade its Study network with the further digitisation of its inventory at two leading universities, after securing long-term contract renewals with both the University of Sydney (USYD) and the University of Western Australia (UWA). This is the continuation of the growth plans for the Study network which has trebled […] The post oOh! […]
We feel proud when a client appreciates our work. The distribution issues that affected more than 900 Kentucky Fried Chicken (KFC) restaurants in the United Kingdom last February forced all the KFC’s work teams, departments and suppliers to make an extra effort. […]
For advertisers and marketers, data is our life-blood. It guides every strategic decision we make. We spend countless hours tracking, gathering, understanding, and interpreting it. […]
