JCDecaux confirms its offer to increase its stake in IGPDecaux in Italy
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Thu, Feb 12, 2015 at 1:52 PM
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This article was first published on Digital Marketing Magazine at http://bit.ly/1I6beLW Weeks after the Consumer Electronics Show in Las Vegas, and days after some exciting news from Microsoft, we are starting to get a sense of the technology that will be top of mind and front of shelf in 2015. […]
Across the country, billboards where you might expect to see a product being advertised are instead promoting one important announcement: Be happy. […]
The fiber transmission solution is the result of a collaboration between Valens and Avago. […]
Industry veteran brings executive management, business strategy and supply chain expertise to the digital display solutions company. […]
By early April, interactive touchscreen kiosks in all Best Buy locations will help registrants and gift-givers view and print wedding registry lists. […]
Above the counters at a small Dunkin’ Donuts in rural New Hampshire, a customer’s eyes are quickly drawn to digital signs with product videos and daily specials. You notice smaller signs noting free Wi-Fi and USB power spigots. Starbucks patrons will, at this time, note they have enjoyed these extra benefits for years. […]
DSE's pre-show program includes full-day educational experiences offering a deep dive into the use of digital signage across a broad array of industries. […]
The digital marketing company will display its solutions for more targeted marketing to drive customer loyalty. […]
Two digital signage installations were custom-produced to support internal messaging initiatives at its Times Square location. […]
The early registration discount extension also applies to all pre-show events, including full-day conferences and special association member discounts. […]
Kumho Tire launches an interactive game in a Times Square subway station to raise awareness about the brand. […]
This week commuters at London's Waterloo Station have the chance to take a seat in their own customised Skoda Fabia and see the results on Motion@Waterloo, the station's giant digital advertising screen.A promotional booth in the station lets users design the car from scratch in a video game-style way, by using an app to select the wheels, interior design and colour scheme to build their own personalised Fabia.The ad uses a green screen and augmented reality technologyCommuters then take a seat in front of a green screen and see their creations come to life - with themselves in the driver's seat - on Europe's largest digital advertising display through an innovative use of augmented reality technology.Commuters have the chance to take a seat in their personalised FabiaRunning until 9pm on Friday 13 February, the concept is a collaborative effort from Skoda, MediaCom, interactive digital agency Enigma and JCDecaux, bringing the 'What Car? […]
In what, on the surface, could forebode an end to the relationship sale, Time Inc. announced today that it’s introducing a programmatic The post Time Inc. Brings Programmatic to Print appeared first on InsideDigital.org. […]
First-of-its-kind mobile app allows users to operate Planar's UltraRes MediaPlex digital display features with an iPhone or iPad. […]