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Posterscope’s First Activation on LinkNYC: Chevrolet Cruze (Pioneering OOH USA)

    We are very pleased to launch our very first LinkNYC campaign featuring the all-new 2016 Chevrolet Cruze. The LinkNYC units replace NYC’s old telephone booths and will be featured across all 5 NYC boroughs. Each unit contains a 55-inch digital signage display that showcases multiple ads, the unit also doubles as a free Wi-Fi, telephone service and phone charging port. […]

usa.pioneeringooh.com
Fri, Apr 15, 2016 at 5:55 PM

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Best Creative Campaigns by Charities

January Creative Solutions campaign was voted by JCDecaux teams around the world and it was the not-for-profit organisation Caritas. This month we were inspired to have a look at some of the best creative campaigns by charities and not-for-profit organisations in the recent months. […]

jcdecaux-oneworld.com
Thu, Mar 10, 2016 at 3:00 AM

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December Best Creative Solutions Campaigns: Augmented Reality, Donations and Claw Cranes

The JCDecaux December Best Creative Solutions campaigns were those where advertisers picked the right moment to captivate their key audience with engaging communication and interactivity. Here are the top three Creative Solutions campaigns worldwide as voted by JCDecaux teams around the world. […]

jcdecaux-oneworld.com
Thu, Feb 25, 2016 at 3:00 AM

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A Year of Mexico: Live It to Believe It

Mexico’s President Enrique Pena Nieto is committed to boosting Mexico’s national and economic growth by encouraging tourism. Mexico Tourism Board is one of the main collaborators in the program Dual Year and “A year of Mexico in the United Kingdom” focuses on promoting Mexico as a top travel destination through a series of engaging and colourful campaigns. […]

Thu, Nov 19, 2015 at 5:46 AM

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Best of September Innovate: Rodilla and Samsung’s Interactive Lunch Giveaway Wins

We saw some fantastic campaigns in September, from digital to interactive and showcase executions, appearing across a range of formats and environments. Have a browse here, get inspired and discover some of our favourites including the winning Campaign of the Month! […]

jcdecaux-oneworld.com
Thu, Nov 5, 2015 at 3:00 AM

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Announcing LDN: London Pushing the Boundaries of Out of Home

Today JCDecaux announces its vision for London’s future in digital Out of Home. […]

jcdecaux-oneworld.com
Thu, Oct 8, 2015 at 6:22 AM

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JCDecaux: Welcome to Jurassic World Waterloo – interactive DOOH Campaign

As the train pulls into London Waterloo Station, the conductor announces – “Ladies and gentlemen, we are now arriving at our final stop. Welcome to Jurassic World Waterloo”. […]

jcdecaux-oneworld.com
Wed, Jun 10, 2015 at 11:14 PM

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Coca-Cola custom vending machines win JCDecaux Campaign of the Month

Every month JCDecaux employees vote for their favourite Innovate campaign via our internal social media platform, Bee. For January 2015, Coca-Cola was voted the Winner for their interactive campaign in Australia. […]

jcdecaux-oneworld.com
Mon, May 18, 2015 at 8:00 AM

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JCDecaux: Iconic Launches call for Iconic Partnerships

Over the last two weeks of April, JCDecaux has unveiled the best of Digital Large Format at the Airport, starting with the new Los Angeles Airport Digital Clock, one of the many assets available for sponsorship at LAX Airport… Luxury jewellery brand Tiffany & Co was the launch partner for this four-sided high-definition digital structure. […]

jcdecaux-oneworld.com
Wed, May 13, 2015 at 8:00 AM

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JCDecaux: China’s Tech Power Brands Choose Outdoor

Technology is becoming the order of the day in China, as the 2015 BrandZ Top 100 Most Valuable Chinese Brands report revealed (Source: Millward Brown). […]

jcdecaux-oneworld.com
Tue, Mar 31, 2015 at 10:18 PM

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Digital Advertising Trends for 2015

The world of advertising has always been fast-paced and in a constant state of evolution – and this is truer in 2015 than ever before. Marketers and retailers have more ways to reach their audience than they’ve ever had – and the huge selection of options can be daunting, especially with the fast-moving nature of the industry making it difficult to keep track of the latest innovations. […]

Fri, Feb 20, 2015 at 5:48 AM

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New Porsche billboard picks out customers from the crowd

As new technology develops and digital services continue to grow, there are more and more ways to make your out of home advertisements unique and innovative. Billboard advertising is one of the best ways to reach a large and varied audience, but one German car manufacturer has gone a step further – using cameras and digital software to tailor their advertisements to the type of car people drive. […]

feedproxy.google.com
Tue, Jan 13, 2015 at 4:37 AM

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