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On the DOOH Move from NYC to Dublin

On the DOOH Move from NYC to Dublin Published: September 12, 2022 Digital out-of-home (DOOH) is all around us, with consumers and advertisers worldwide noticing this dynamism, high-impact screens (or that is what I uncovered in my ongoing research.) As someone whose full-time job is to write about this omnipresent form of advertising, I finally wanted to discover that for myself. […]

adomni.com
Mon, Sep 12, 2022 at 4:25 AM

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Why Out of Home Media is Perfect for Emerging Brands

Emerging brands are everywhere; whether you’re a mom & pop local business, a million-dollar funded start-up, or an established top brand in your industry, Out of Home serves a purpose for growth. Brands utilize OOH media to put themselves in front of their desired audience. […]

emcoutdoor.com
Fri, Sep 9, 2022 at 10:09 AM

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Modern Display Technology Can Handle New On-Off Energy Restriction Demands In EU: NEC-Sharp Experts (16:9)

EDITOR – This is an interesting take from German language content partner Invidis, with insights from Sharp-NEC, on how digital signage network operators can ... […]

sixteen-nine.net
Thu, Sep 8, 2022 at 6:17 PM

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Direct-View LED: Know the Unknowns

The benefits of Direct-View LED are front and center for all to see. It is seamless and nearly limitless in size and shape; what’s more, DVLED produces colorful, high-contrast images with brightness levels to suit high-ambient-light environments. But there remains a lot to learn. […]

commercialintegrator.com
Thu, Sep 8, 2022 at 5:11 PM

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Telecom Dials in New Marketing Strategies

Telecom Dials in New Marketing Strategies with DOOH Published: September 7, 2022 People are now significantly interconnected with one another as a result of the digital world, with 97% of Americans owning a cell phone of some kind. Due to mandatory lockdowns in 2019, mobile screen time increased, and internet usage rose 6.2% from January 2021. […]

adomni.com
Wed, Sep 7, 2022 at 3:17 PM

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OUTFRONT Media Chief Executive Officer Jeremy Male to Participate in the Goldman Sachs Communacopia + Technology Conference

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investor.outfrontmedia.com
Wed, Sep 7, 2022 at 3:00 PM

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Set! HIKE!!! – Professional Football Kicks Off with New LED Installations

The 2022 football season is set to begin with new Daktronics LED displays installed at stadiums across America. […]

blog.daktronics.com
Wed, Sep 7, 2022 at 11:42 AM

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Virtual Gold Waves Slosh Along 112-Metre LED Wall In Shanghai (16:9)

The international art collective teamLab is mainly known for developing and running experiential exhibitions at fixed sites like museums and galleries, but the artists, ... […]

sixteen-nine.net
Wed, Sep 7, 2022 at 9:40 AM

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India Seeing Big Digital Signage Growth Because Of Messaging Compliance Needs: Scala MD (16:9)

Surprisingly little news or PR gets to me about the digital signage business in India, given the size of that country and overall region, ... […]

sixteen-nine.net
Wed, Sep 7, 2022 at 9:13 AM

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CVS Health, Claire’s, Microsoft, BBC Anchor to Keynote DPAA Global Summit (DPAA)

DPAA Announces Initial Speakers for Global Summit to be held October 11 in NYC   NEW YORK – September 6, 2022 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced today initial speakers for its Global Summit, to be held on October 11 at Pier 60 (Chelsea Piers) in New York City. […]

dpaaglobal.com
Tue, Sep 6, 2022 at 2:52 PM

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Software Maintenance Boo-Boo Triggers False Active Shooter Alerts On New England College Campus Screens (16:9)

Data integration and triggered messaging are great applications for digital signage, but their use can come with some risks – as evidenced just before ... […]

sixteen-nine.net
Tue, Sep 6, 2022 at 8:48 AM

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UK Activist Slapping Official-Looking Energy Use Stickers On Digital Posters To Shame Media Owners (16:9)

Energy shortages have forced prices up – way, way up soon in the UK – and prompted usage restrictions in some countries for things ... […]

sixteen-nine.net
Tue, Sep 6, 2022 at 8:26 AM

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Workplace Visualization: Understanding the Purpose of Display Content

During the lockdowns, productivity dropped 12% and engagement declined 14% among employees who were dissatisfied with remote work, getting worse the longer they stayed in. According to the Harvard Business Review, the top three features employees now want from their workplace are effective collaboration, easier access to tools and resources, and the ability to focus. […]

commercialintegrator.com
Tue, Sep 6, 2022 at 8:00 AM

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It’s time to start your holiday media planning

Inflation is influencing every part of the retail market, and the holiday shopping season is no… The post It’s time to start your holiday media planning appeared first on Wrapify Blog. […]

blog.wrapify.com
Fri, Sep 2, 2022 at 6:51 PM

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Swedx UK Shows A 3,000 Nit Portable Outdoor LCD Display That Runs Off Solar (16:9)

Digital sandwich board signs became a bit of thing during the height of pandemic lockdowns, particularly in Europe. The freestanding LCD screens, parked outside ... […]

sixteen-nine.net
Fri, Sep 2, 2022 at 8:30 AM

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