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The year ahead

DOOH.com (part of the Curb Media Group) achieves 7 pioneering DOOH solutions in its first year: – First digital crowd sourced marathon for Campaign’s CityLive Challenge – First sponsored multistage advertising campaign for Pride in London – First live digital petition ­for Amnesty – First in-loop campaign for Fairy Liquid sponsored interactive multiplayer game with Ocean Outdoor in Westfield – First and largest DOOH screen in France, with live broadcast for Cannes, Simon Cowell’s X Factor and BGT beach party – First interactive touch screen make up matcher from the beauty industry for Clinique – UK’s longest running DOOH ad campaign for Book Club – First travel comparison engine and audience language recognition commercial for Heathrow Express When founded in February 2013, we set out to revolutionise the DOOH sector using innovative technology to deliver state of the art socially driven campaigns, without complex and costly procurement models. […]

Mon, Jan 26, 2015 at 11:18 AM

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PEC’s The TV Shield Defends Navy SEAL Museum’s TVs

Displays at the museum show footage for museum guests inside exhibit vehicles. […]

digitalsignageconnection.com
Mon, Jan 26, 2015 at 10:49 AM

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Ask the Board: Building a Digital Signage Network

What are the big check-list items on which a client should focus to create a digital signage network? […]

digitalsignageconnection.com
Mon, Jan 26, 2015 at 10:46 AM

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Is China’s TV Industry Slowing Down?

Recently, two leading local brands announced their TV shipment results in 2014, Skyworth only grew 1% Y/Y in China, 24% Y/Y in overseas market (mainly OEMs); TCL’s overall sales volume of LCD TV decreased 3.5% to 16.57 million sets, slightly short of the target of 17 million. Furthermore, TCL LCD TV shipments were 8.5 million, down 14% Y/Y in China domestic market. […]

displaysearchblog.com
Mon, Jan 26, 2015 at 10:32 AM

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“Designing Effective Long-Form Content” Seminar to be Featured at DSE

This interactive session, facilitated by Scott Kushner, CEO of MediaPlace, will not only provide an understanding of the creative development process, but also participate in a collaborative exercise to devise a strategy. […]

digitalsignageconnection.com
Mon, Jan 26, 2015 at 8:37 AM

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Outdoor advertising? It’s out of this world…

2015 is the year which Back to the Future Part II made some bold predictions for back in 1989, and although we don't quite yet have self-tying shoes, hoverboards and flying cars, 2015 is still looking like it could be a year of serious innovation.Out of Home advertising has continued to grow over the past few years, with new technologies creating new opportunities for advertisers to promote their product or brand. […]

feedproxy.google.com
Mon, Jan 26, 2015 at 7:44 AM

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Pixel Film Studios Releases Videowall Plug-in for Final Cut Pro X

Pixel Film Studios has released a new video wall plugin titled ProWall Volume 3 specifically designed for FCPX. […]

digitalsignageconnection.com
Sun, Jan 25, 2015 at 8:48 PM

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Industry Vets Jill & David Miller Escape Huge NJ Apartment Fire

If you have been around digital signage for a bunch of years it is very likely that you know Jill or David Miller, or possibly both of them. You might know them best through the Digital Signage Group, a Seattle-area consultancy and reseller that was doing things like webinars years before most companies in this space picked up the tactic. […]

sixteen-nine.net
Sat, Jan 24, 2015 at 4:32 AM

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3D Projection Mapping Firm Pushes the Interactive Technology Envelope (DSConnection)

Chicago Projection Mapping uses CPM Labs to stay on the cutting edge for 3D, 4D and hologram projection installations, activations and displays. […]

digitalsignageconnection.com
Fri, Jan 23, 2015 at 9:59 PM

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RMG Networks Introduces New App for Its Visual Supply Chain Platform

Line Production Improvement provides a real-time data feed of production statistics across digital signage, desktop dashboards and mobile devices. […]

digitalsignageconnection.com
Fri, Jan 23, 2015 at 9:09 PM

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VisibleBrands Wraps Up Trial of In-Store Digital Couponing Platform (DSConnection)

Successful field test and infusion of Series B Financing propel phased rollout of in-aisle touchscreen couponing concept. […]

digitalsignageconnection.com
Fri, Jan 23, 2015 at 6:27 PM

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NEC Display Solutions Offers New Conference Room Displays

The MultiSync E705 and E805 come with integrated temperature sensors and a comprehensive input panel. […]

digitalsignageconnection.com
Fri, Jan 23, 2015 at 4:59 PM

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Daktronics Provides Digital Upgrade for USAFA Cadet Gymnasium

The LED video display will showcase statistics, sponsored content and instant replays during events. […]

digitalsignageconnection.com
Fri, Jan 23, 2015 at 4:17 PM

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We help with the washing up

We created a game for the Fairy – Gigantic Clean Up Challenge in November. We put the game within the advertising loop of the Eat Street Screen at Westfield London in a media first with Ocean. […]

Fri, Jan 23, 2015 at 11:25 AM

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In-House or Vendor-Based Programmatic Advertising? There is no one-size-fits-all solution

There has been much conversation in recent months over the assertion that in-house programmatic will provide brands with more cost-effective and transparent The post In-House or Vendor-Based Programmatic Advertising? There is no one-size-fits-all solution appeared first on InsideDigital.org. […]

insidedigital.org
Fri, Jan 23, 2015 at 7:16 AM

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