This is a fantastically well-conceived, engineered and executed digital media facade on the front of a perfume company’s flagship store and HQ in Andorra. ... […]
Consolidation in the digital signage solutions market in Europe is continuing with word, this morning, that Vertiseit is taking over its Swedish competitor Visual ... […]
There are a few reasons why advertisers don’t use Out-Of-Home media – and all of them are wrong. But before we dissect these reasons, let’s take a quick look at the underlying decision-making process and how that influences the choice to include OOH or not. It’s the question of logic vs emotion. […]
NEW YORK – September 24, 2024 – Back To The Future The Musical will perform at the Video Everywhere Summit on October 15 at Pier 60 in Chelsea Piers. For more information on the DPAA Global Summit and to get passes click here. The multi-award-winning Back to the Future The Musical is a high-voltage comedy. […]
At AdQuick, we understand that successful out-of-home (OOH) advertising campaigns require more than just great planning and execution. Providing top-notch support, resources, and documentation throughout the process is essential to ensure our users have the tools they need to thrive in the OOH space. […]
Adomni's Real-World Ads Step-by-Step Guide Published: October 2, 2024 Gone are the days of static, one-size-fits-all out-of-home advertising. With the advent of programmatic DOOH, or "Video Everywhere," marketers now have the ability to create highly-targeted, dynamic campaigns that seamlessly integrate into omnichannel marketing strategies. […]
I get emails all the time from software companies saying they’ve released version 3.1.2a of their platform and I tend to ignore them … ... […]
The ability to create shapes that aren’t just flat rectangles has always been a big selling advantage of LED displays, and that advantage really ... […]
The Outdoor Advertising Association of America represents and guides the interests and activities of some 850 member organizations across the US, including the biggest ... […]
I am wading into a thick patch of technical weeds here, and already feeling stuck, so will mostly just relay word that the Australia-based ... […]
Well this is intriguing … Amazon has started marketing a lean version of its Fire TV HDMI sticks with the digital signage market in ... […]
San Diego-based Videotel Digital has started marketing what the company calls its most powerful media player to date – a little Android box with ... […]
Join Us at LAVNCH WEEK X We are excited to announce that we are an association partner for LAVNCH WEEK X, happening from October 21–24! This four-day virtual event will feature a series of thought-provoking conversations led by Megan A. Dutta, Steph Beckett and other industry experts. […]
Cavernous retail warehouse stores like Costco and Sam’s Club don’t tend to have the best sightlines for using big digital displays because of the ... […]
The gas pump media firm GSTV has developed a retail media product and related services in partnership with a company that makes the payments ... […]
