Cineplex Digital Solutions installed several large video walls to enhance the customer experience and acquire new customers, targeting young professionals and students that would pass through the branch using the subway line. […]
DIGITAL SIGNAGE NEWS.eu interviewed Edbak's Sales Director Grzegorz Bak after the occasion of their 10th anniversary of exhibiting at ISE. Ater success in their native market of Poland, Edbak now finds itself pulled into to new markets by an expanding international interest. Q. […]
Toronto-based mediaco Rouge Media Group has launched a network of ad displays built into charging stations for mobile devices and located in a wide variety of high traffic locations. A targeted 1,000 stations will be installed across North America, in places like restaurants, bars, college campuses, spas and beauty salons. […]
LED signmaker Watchfire Signs has acquired digital signage software firm Aerva, in a deal that closed early this month. Based in Danville, Illionois – west of Indianapolis and south of Chicago – Watchfire builds large-format outdoor LED boards, servicing everything from media companies to schools and communities. […]
The educational program featuring panel discussions with industry professionals is now available July through November, 2015. […]
New technology is helping police catch wanted criminals. […]
Interactive billboards are now pretty common. The key now is to find a way to make your interactive billboard cooler than the rest. A new Coca-Cola board in Times Square does a pretty good job of that. […]
Buffalo is banking on a new campaign to draw tourists from the Big Apple to the Queen City. […]
DSrupted is a conference I am running – all day Sept. 16th in downtown Toronto – focused on the disruptive technology that is or will be changing the way digital signage gets done. Here’s the first of a week-long series of reasons why – whether you are in or around Toronto, or further afield – you need to register for a seat. […]
airport Experiential marketing is all about maximizing levels of engagement with the consumer; brands are moving away from standard purchase incentives and fully immersing passengers in their identities. In Miami, Absolut Blue’s exhibit provided passengers an opportunity to taste signature cocktails, print a customized luggage tag and snap a picture in their Absolut-branded photo booth. […]
Experiential marketing is all about maximizing levels of engagement with the consumer; brands are moving away from standard purchase incentives and fully immersing passengers in their identities. In Miami, Absolut Blue’s exhibit provided passengers an opportunity to taste signature cocktails, print a customized luggage tag and snap a picture in their Absolut-branded photo booth. […]
When thinking about digital in-store engagement, we have to understand that it’s about one point … enhancing the enthusiasm for making a purchase. […]
Education and teamwork are the keys to industry growth. […]
Einstein's legacy unveils its new movie playlist tool for full-screen and multi-screen playback. […]
Of the 950 exhibitors, We-Inspire was presented with Telepresence Options' Best Visual Collaboration Solution for Creatives and Optika Display won the award for Best Personal Workspace for Creatives. […]
