DSE, the world’s largest tradeshow for digital display, interactive technology solutions and digital out-of-home networks, is now accepting nominations for its 13th Annual APEX Awards. […]
Carousel Industries is delivering the installation that features wireless equipment from Extreme Networks and will occur over multiple phases through mid-2016. […]
New York-based Blue Bite, which has been working for years with digital OOH companies on tech that bridges smartphones to screens, has launched a new BLE beacon solution intended to make it much easier for marketers to reach consumer. […]
The central rail station in one of the UK’s largest cities – Birmingham – is having a trio of giant eye-shaped LED ad boards installed – there to message to passengers and pay their way through advertising contracts. The redeveloped New Street station will be the first in the UK to feature these sorts of displays, which will be sold by Ocean Outdoor. […]
One of JCDecaux’s largest roadside digital screens with on average 1.2 million impacts every week (DFT), this double-sided landmark location will be launched by FIAT, Sky, Samsung, JD Sports and Orangina. The Salford Arch will complement JCDecaux’s Digital Outdoor presence in Manchester, alongside the digitised The Trafford Arch and The Trafford Tower. […]
I saw Twitter posts about how the Empire State Building in New York got projection-mapped earlier this month in a big public statement about protecting endangered species, but I was waiting on better pix and details before writing anything. Got that stuff now. […]
NEC Display’s strategic focus on display technologies, solutions development and services for global companies will help TEA advance its objectives. […]
Coined MaxMedia Retail Labs, the consulting practice will offer a mix of educational workshops, diagnostic systems, planning tools and quantitative shopper and business metrics. […]
The Home Depot Mexico is using digital media to strengthen branding around its Do More DIY campaign, which encourages shoppers to take charge of home projects. […]
The Digital Signage Expo people have opened up the submissions process for its annual Apex awards for content and installation work, with a November deadline to get your pitches in. DSE moved the awards event from a dinner (which it ran for several years) to a breakfast in 2015. […]
In the pursuit of enhanced athletic performance, PUMA is delivering with its latest cross trainer, IGNITE XT, which the company is prominently displaying as part of its “PUMA Forever Faster 2015” street furniture campaign in Chicago. PUMA installed illuminated rooftop builds with the “Forever Faster” slogan and bold wraps featuring its global brand ambassador, the pop culture icon Rihanna. […]
In the pursuit of enhanced athletic performance, PUMA is delivering with its latest cross trainer, IGNITE XT, which the company is prominently displaying as part of its “PUMA Forever Faster 2015” street furniture campaign in Chicago. PUMA installed illuminated rooftop builds with the “Forever Faster” slogan and bold wraps featuring its global brand ambassador, the pop culture icon Rihanna. […]
People tweeted their name to a dedicated campaign hashtag, #CokeMyName, which generated a “story” about their name that appeared on a digital screen above Times Square. […]
Digital signage is typically considered for some form of advertising, merchandising and/or promotional objective. […]
We all know that using TVs for digital signage isn’t the best idea, for a variety of operating and technical reasons. But people who do this stuff day in and out also know that a lot of TVs get used – to shave costs, because the demands are pretty light, or because the TVs just look so damn good. […]
