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Friday, October 30, 2015 Fri, Oct 30, 2015

16:9: Uber Competitor Gett Uses Digital OOH Screens To Optimize Messaging In NYC Campaign

  I wonder sometimes if there is more blah-blah going on about real-time, hyper-targeted Digital OOH campaigns than actual executions, but here’s an example of a brand pushing immediacy and relevance through the medium. Gett is an on-demand car service building up its user base and competing with Uber, Lift and taxi companies in New York City and elsewhere. […]

sixteen-nine.net
Fri, Oct 30, 2015 at 2:21 AM

Thursday, October 29, 2015 Thu, Oct 29, 2015

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