Outdoor LED giant Daktronics has announced its recent acquisition of ADFLOW Networks, which for years been marketing a content management system aimed almost exclusively at retailers. […]
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This month, Bank of America dominates JCDecaux’s strategic digital network in some of the top international airports in the U.S. BoFA offers passengers in JFK, EWR, LAX, BOS, IAH and MIA weather updates for seven different cities using live weather HTML data. […]
This month, Bank of America dominates JCDecaux’s strategic digital network in some of the top international airports in the U.S. BoFA offers passengers in JFK, EWR, LAX, BOS, IAH and MIA weather updates for seven different cities using live weather HTML data. […]
Auckland, New Zealand – This week New Zealand technology company Fingermark Limited is taking a groundbreaking innovation in outdoor screen technology to the world stage. Fingermark’s ‘Digital Cell’ will be launched at the Digital Signage Expo at Las Vegas Convention Centre this Wednesday and Thursday. […]
Kiosk Previews of ‘Blowing Bowler’ Are First for Arts & Design’s New Digital Arts Program MTA Arts & Design has premiered three 10-second video spots offering sneak peeks of a new stop-motion animation by illustrator Chris Sickels on MTA’s On the Go kiosks, the interactive touch-screens that offer wayfinding information, service announcements and customized advertising in select subway stations through the system. […]
For 2016, DSE offers in-depth, full-day, pre-show educational experiences for digital out-of-home network operators, retailers, corporate communicators, commercial integrators, architects and designers — as well as other professionals interested in furthering their knowledge and understanding of the role digital technology plays in the fields associated with these occupations. […]
New York, NY – March 11, 2016 – –Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and a subsidiary of iHeartMedia Inc., today announced the Metropolitan Washington Airports Authority (MWAA) awarded them, an eight-year contract with one two-year option to provide comprehensive indoor and outdoor display advertising at Washington, D.C.’s two airports – Washington Dulles International (IAD) and Ronald Reagan Washington National (DCA). […]
What is your process from storyboarding to production of digital signage content? Ths week’s question is answered by Members of the DSE Advisory Board CONTENT COUNCIL “There are many journeys you can take in arriving at a final piece of content. Like all great journeys, knowing how the vehicle and roads function ahead of time will guide you on your path. […]
What is your process from storyboarding to production of digital signage content? The old carpenter’s adage of “Measure twice, cut once” comes to mind when I think about the process of developing content. Our company has been producing motion graphics content, in support of digital signage for close to a decade now. […]
What is your process from storyboarding to production of digital signage content? To ensure effective delivery of digital signage content, establishing a proper workflow and process is critical. Here are six key steps we use at Shikatani Lacroix: Define Content Objectives: For any type of creative content to be effective, it must first have clearly defined objectives that need to be achieved. […]
What is your process from storyboarding to production of digital signage content? Insteo creates a lot of interactive and HTML5 content, so often we’re ‘wireframing’ and not storyboarding. The concept is the same as storyboarding out a video, but we aren’t sketching things out on paper. […]
What is your process from storyboarding to production of digital signage content? Our typical process is to present at least three storyboard concepts to our clients, each with a slightly different spin on the creative direction and message copy. […]
What is your process from storyboarding to production of digital signage content? As the physical and digital worlds converge, the landscape of out-of-home is evolving rapidly. We now have an opportunity to leverage new innovations at our disposal to drive meaningful conversations within what has become a truly multimedia channel market. […]
What is your process from storyboarding to production of digital signage content? Depends on the budget, ha! Yes, there are times that storyboarding is skipped all together because of budget restrictions, timing (campaign needs to get out by tomorrow) or the ‘idea’ can even storyboard itself. […]
