Ask the Board – August 22, 2016 | SCOTT MARDEN
What are some of the best ways to make use of facial recognition? Most experts in facial recognition and OOH feel that eye-tracking and facial recognition are critical to the industry’s movement towards better measurement. The thought is that camera technology can “prove” that OOH network audiences are viewing the content/ advertising. […]
Thu, Aug 18, 2016 at 12:41 PM