One of the speakers at the Four Winds’ conference in Denver Friday morning was referencing content strategy and design, and showed work done at the Terrell Place building in Washington, DC. Kind of amazing work. […]
I had a chance to nip into the Wells Fargo bank tower in downtown Denver this afternoon before heading to the airport for the (seriously, repeatedly delayed … yippee) flight back to my socialist paradise. If you recall, this is the big set of LED strips – done a bit like picket fence boards – that run 86 feet up the mezzanine wall of the office block. […]
Is Return on Investment (ROI) or Return on Objective (ROO) ultimately more important and why? This week’s question is answered by members of the DSE Advisory Board OUT-OF-HOME NETWORK COUNCIL “In the corporate world, it can be rather difficult to quantify ROI, so ROO or Return on Objective is the more important. […]
Today’s tech-driven world has a lot of opportunities and channels for organizations to create an identity and use that brand to drive and promote a vision or message. This is great for businesses especially since consumers continue to have access to more information and more choice. […]
NEW YORK, Sept. 23, 2016 /PRNewswire/ — WHAT: September 8th and September 10th, FTL Moda delivered a fully integrated technology production for Fashion Week. Samsung Digital Signage Videowalls and Mirror Displays were selected by FTL Moda to uniquely present 17 designer fashions, transforming a once static presentation to a dynamic, elegant and engaging performance. […]
This digital art concept was developed to express the cultural diversity of the Southeast Branch Library community. An assemblage of nine Planar Mosaic video tiles, interspersed among 43 backlit LED boxes and arranged across a 37-foot wall space, provides a cutting-edge platform for engaging library patrons. […]
Philadelphia, PA — September 22, 2016 — Almo Professional A/V, North America’s largest professional audio visual distributor, today added CONTROL Systems as a fourth Managed Service. […]
21 September 2016, London: Out-of-home (OOH) communications agency Posterscope announced today its new partnership with FEPE International. FEPE International is a worldwide association of outdoor advertising companies and represents the Out of Home industry globally in the promotion of the medium, including championing digital capabilities, new legislation, research initiatives and the adoption of new technologies. […]
NEW YORK, NY–(Marketwired – Sep 22, 2016) – The DAILYDOOH Investor Conference, now in its 11th year, is a one-day networking event for investors and senior executives to meet and learn about the future of Digital Signage and Digital Out of Home. […]
Big Data has huge implications, but it’s been around us a long time. Let’s start at the beginning – birth, where you’re assigned an NHS Number (in their own words: a Unique Patient Identifier). Any healthcare you receive will be assigned to it. […]
Utopia Technology is set to distribute the full range of Philips digital signage and commercial TV products. The new partnership was announced in early September at a dedicated two-day training programme, at Utopia’s Manchester HQ, implemented by Philips for all of Utopia’s sales and technical support teams. […]
At the beginning of this year, OAAA conducted surveys and interviews with hundreds of members. We wanted to gage the collective viewpoint of stakeholders on the greatest opportunities and threats facing the OOH industry. A recurring topic consistent among the membership was the need to better define OOH return on investment (ROI) measures. […]
The world of wireless service providers is a competitive one made even more so when trying to reach the elusive commuter demographic. In order to stand out in the crowd, Sprint launched a combination PATH branded train and PABT interior domination campaign. For the duration of the promotion, passengers boarded PATH cars and travelled through the PABT completely immersed in Sprint’s creative. […]
The world of wireless service providers is a competitive one made even more so when trying to reach the elusive commuter demographic. In order to stand out in the crowd, Sprint launched a combination PATH branded train and PABT interior domination campaign. For the duration of the promotion, passengers boarded PATH cars and travelled through the PABT completely immersed in Sprint’s creative. […]
The world of wireless service providers is a competitive one made even more so when trying to reach the elusive commuter demographic. In order to stand out in the crowd, Sprint launched a combination PATH branded train and PABT interior domination campaign. For the duration of the promotion, passengers boarded PATH cars and travelled through the PABT completely immersed in Sprint’s creative. […]
