Hat tip to Damian Rezner, COO of Poland’s Screen Network, for noting this project on Linkedin … Cell phone towers have been disguised as ... […]
A Houston company is going at the model of putting revenue-generating digital signage in bars from a different angle – making it part of ... […]
This may hit industry veterans as a forehead-slappingly obvious thing to do, but the Out of Home Advertising Association of America (OAAA) has written ... […]
This is what’s billed as the largest LED mesh display in the Southern Hemisphere, a 500 sq. meter ad display up above the street ... […]
Out of home advertising in the U.S. is now a bigger revenue business than newspapers and magazines, and by 2028, the digital side of ... […]
In yet another reminder that making money from advertising is harder than it may appear, a German digital out of home media firm using ... […]
A rough summer just got a bit rougher for the LA-based DOOH media network Loop Media, with notification from New York Stock Exchange that ... […]
The Spanish digital signage CMS software firm DENEVA has partnered with two other companies to have a run at making a successful digital OOH ... […]
LA-based Loop Media, which makes ad-supported streaming media channels for place-based venues like bars and salons, continues to struggle in what it calls a ... […]
Registration is now open for the DPAA’s annual Global Summit in New York City, back again at Pier Sixty and running October 15th. From ... […]
Digital out of home displays at higher profile mass transit stops are commonplace these days, but most of those deployed around the world are ... […]
Filling the screen inventory with enough ads to pay their way is normally the biggest challenge for digital out of home media companies, but ... […]
A 10mm pitch LED billboard alongside a roadway is not normally something that merits much attention, but what is interesting with this one is ... […]
I got a nice note overnight from a company in Ukraine, thanking me for earlier coverage of a petrol station in Kyiv that went ... […]
The big Piccadilly Lights digital board in central London is running a video piece by UK artist Fiona Banner (apparently also known as the ... […]
