Billboards have long been a tool – whether print or digital – to drive awareness for advertisers, but new research done by Vistar Media ... […]
Data integration tools that automate content from management platforms to screens is by no means a new concept, but a start-up in the middle ... […]
Hat Tip to Damian Rezner of the Polish DOOH firm Screen Network for noting this … The consumer snack brand Butterkist has a campaign ... […]
The streaming on-premise content service Atmosphere has jumped to Europe, adding some 1,000 venues that are using free Apple TV boxes to run curated, ... […]
This happened about three weeks ago, but I just noticed … National CineMedia, one of the larger and more established place-based media networks in ... […]
The Swiss adtech firm Adtrac has released research that tries to get a handle on how many digital signage or digital out of home ... […]
This is quite clever – a billboard campaign in Dublin that uses projection mapping to flash cheeky messages in real-time to people walking through ... […]
A lot of mass transport infrastructure in the New York area has seen serious, much-needed upgrades in the last few years, and the latest ... […]
A reader sent along shots of a bin lorry (garbage truck) that doubles up as a rolling LED billboard. Ads on the sides of ... […]
Big LED displays are about as common in Las Vegas as tipsy flocks of hen partiers wobbling along sidewalks on too-high heels, but every ... […]
The streaming on-premise digital signage and DOOH firm Loop Media has struck what seems like a novel deal to expand its footprint in the ... […]
Photo credit: Fractenberg/The City Digital displays running everything from public information to advertising are having a rough ride on New York’s sprawling subway system ... […]
Digital billboards and street furniture displays have long been used to advertise products to motorists as they make their way around an area, but ... […]
Digital billboards and street furniture displays have long been used to advertise products to motorists as they make their way around an area, but ... […]
Photo credit: Hell Gate An NYC-focused news site called Hell Gate has a post up that gets into how the out of home media ... […]
