How do you determine the right hardware to use based on initial conversations, before content needs are finalized? This week’s question is answered by members of the DSE Advisory Board PRO AV COUNCIL “Standardization. Monitors are selected based on need, as are sign players. […]
What emphasis do you feel is placed on content by screen suppliers, CMS vendors, end-users, consumers? This week’s question is answered by members of the DSE Advisory Board CONTENT COUNCIL “Hardware and software procurement are often either overlooked or handled by a different department for digital signage. […]
What do you see changing in the digital signage space during this pandemic that might positively or negatively impact your workflow? This week’s question is answered by members of the DSE Advisory Board END USER COUNCIL “For the transit industry, digital signage has proven to be a valuable information dissemination medium during this pandemic. […]
As technology for digital signage matures and becomes more interactive and personalized with beacons and video analytics, should regulation similar to the recent GDPR and CCPA (California Consumer Privacy Act) policies for the web be implemented for digital signage? […]
Do you have a plan in place if your display manufacturer either goes out of business or quits providing certain parts? This week’s question is answered by members of the DSE Advisory Board END USER COUNCIL “We do not purchase vendor-specific solutions at Metro. […]
What are the top two things that concern you the most about your digital signage network and why? […]
What are the pros and cons of combining different types of messaging (such as wayfinding and advertising) in one display? This week’s question is answered by members of the DSE Advisory Board CONTENT COUNCIL “Can too much information at one time be a good thing, or does it ruin the intent of the messaging? […]
How have you customized off-the-shelf products to make them work in your environment? This week’s question is answered by members of the DSE Advisory Board INTEGRATOR COUNCIL “We have clients with specific needs that require customized approaches to software and hardware. Whenever customizing the off-the-shelf product, there must be support in place. […]
How will Near Field Communication (NFC) connectivity change digital signage in the next five years? This week’s question is answered by members of the DSE Advisory Board OUT-OF-HOME NETWORK COUNCIL “The Tom Cruise future movie Minority Report displayed quite a bit of future tech. […]
What digital signage strategy is over-hyped and why? This week’s question is answered by members of the DSE Advisory Board ADVERTISING & BRAND COUNCIL “Organizations use digital signage technologies for many different purposes. Some use digital signage to drive sales and enable personalization, like at a fast food drive-thru. […]
How has psychology and understanding the human brain helped to inform your content approaches? This week’s question is answered by members of the DSE Advisory Board CONTENT COUNCIL “We subconsciously use bias all the time to make choices and navigate information we are exposed to through other people and our environment. […]
What is your opinion on using traditional video wall panels vs. tight-pitch LEDs? This week’s question is answered by members of the DSE Advisory Board END USER COUNCIL “In the past, this used to be a more difficult decision. […]
This week’s question is answered by members of the DSE Advisory Board INTEGRATOR COUNCIL “The most overlooked aspect of creating a new digital signage network is standardization. […]
Are there or should there be different creative approaches for different age groups when creating messaging for DOOH? […]
How do you think A.I. and machine learning will impact content development and management? This week’s question is answered by members of the DSE Advisory Board CONTENT COUNCIL “We are at the early stages of an incredible, potentially species-altering ride. […]
