Editors’ Picks

Adams Outdoor is preparing a cash out refinancing of a whole business securitization it completed four years ago (American Banker)

The new transaction consists of $505 million of notes backed by 9,789 billboards, permits, licenses, contracts, ground leases, real property, insurance proceeds, structures and any amounts generated from liquidated assets, according to rating agency presale reports. […]

asreport.americanbanker.com
Tue, Oct 9, 2018 at 2:52 AM

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LG’s Tech Tour at New York Digital Signage Week November 01, 2018 (LG)

The LG TechTour: New York will be happening on November 1, 2018 at the Metropolitan West. At this event you will have exclusive access to the latest commercial display, solar and mobile technologies from LG as well as our valued partners. […]

Tue, Oct 9, 2018 at 2:31 AM

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16:9: Suzuki Rolls Out French Dealer Network Using Sony’s Digital Signage Solution. Yeah, Sony

It is reasonable to suggest that Sony has been, at most, on the fringes of the digital signage industry for many years. So it’s interesting to stumble across indications that it 1) has a solution and 2) it’s getting used. […]

sixteen-nine.net
Tue, Oct 9, 2018 at 2:22 AM

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Advisors behind JCDecaux’s $1.119 billion acquisition of APN Outdoor (Global Legal Chronicle)

The transaction, announced in June, secured the ACCC clearance. Goldman Sachs and Herbert Smith Freehills are acting as JCDecaux’s financial and legal advisors. […]

globallegalchronicle.com
Tue, Oct 9, 2018 at 2:02 AM

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16:9: Remodeled Reno Sportsbook Features 110-Foot, Curved LED Wall from Samsung

Casino sportsbook areas are target-rich environments for companies selling fine pitch LED display solutions, because of a wicked combination of a need for very screens, already bright environments to put them, and invariably large egos of casino owners – who tend to want to one-up the owners of competing properties with bigger, better bling. […]

sixteen-nine.net
Tue, Oct 9, 2018 at 1:25 AM

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16:9: LED Billboard Barge Starts Cruising Up And Down Manhattan’s Surrounding Waterways

This past weekend saw what I think was the maiden voyages of something called the Ballyhoo 2 – a custom-built 72-foot boat equipped with back-to-back 60-foot LED boards. It worked the Hudson River promoting the debut this weekend of the latest season of the zombie-driven TV series, The Walking Dead. […]

sixteen-nine.net
Tue, Oct 9, 2018 at 1:20 AM

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AdWeek: How technology brands are outspending every other vertical in out-of-home advertising

In fact, one-quarter of the top 11 current OOH advertisers today are tech companies. This may seem counter-intuitive: When you think about digitally native companies marketing to consumers, OOH isn’t the first thing that comes to mind. And yet, tech companies continue to invest in OOH as one of the last true mass-market mediums. […]

adweek.com
Mon, Oct 8, 2018 at 8:11 PM

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Why candidates and causes are spending more on billboards today (OAAA)

In northern Nevada – its airwaves crowded with political ads – Rep. Mark Amodei figures he can cut through the racket with billboards. Compared to political attacks on TV, (digital) billboards are sharp-looking, positive, and ever-present, says the candidate, seeking a fifth term in a District that includes Reno and Carson City. […]

specialreports.oaaa.org
Mon, Oct 8, 2018 at 8:10 PM

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How to design DOOH content based on the viewing distance (DSConnection)

“We look at viewing distance as three different categories, not two. We design for 3 feet/1 meter for close-up viewing screens, such as wayfinders, 10 feet/3 meters on informational screens and greater than that for retail/outdoor.” JIM NISTA, CEO – Insteo. […]

digitalsignageconnection.com
Mon, Oct 8, 2018 at 8:08 PM

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Registration opens for ISE 2019, to be held at RAI Amsterdam, 5-8 February

The show will have more exhibition space and a bigger conference programme than ever before. It is expected to draw numbers in excess of 2018’s totals of 80,923 registered attendees and 1,296 exhibitors. In response to the growing demand for exhibition space at the RAI Amsterdam, ISE 2019 will feature an extended Hall 5, approximately one-third larger than previously. […]

installation-international.com
Mon, Oct 8, 2018 at 7:58 PM

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SOREL’s weather-reactive DOOH campaign in the UK, produced by Grand Visual (DSConnection)

SOREL, the premium footwear brand that blends function into its range of stylish boots is unveiling its autumn-winter collection with a weather-reactive digital OOH campaign. The responsive campaign runs across city, roadside, and retail locations, including Westfield London and Manchester’s Arndale Center until 22nd October. […]

digitalsignageconnection.com
Mon, Oct 8, 2018 at 7:45 PM

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LG to unveil its all-new Transparent OLED display and other innovations at GITEX 2018

LG Electronics will showcase its range of OLED signage that will include the revolutionary and futuristic Transparent OLED, Open Frame OLED, OLED Video Wall and a variety of other exceptional products to captivate attendees at the 2018 edition of GITEX Technology Week. Experience LG's comprehensive product line-up and optimal vertical solutions which is adaptable to any business environment. […]

menafn.com
Mon, Oct 8, 2018 at 7:38 PM

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JCDecaux wins contract for the two largest UK shopping malls (GlobeNewsWire)

JCDecaux S.A. has won the contract for the in-centre advertising at Westfield London and Westfield Stratford City, the premium retail, shopping and leisure destinations in London - ranked number one and two for mall retail spend in the UK. The contract follows a competitive tender and is for a term of 8.5 years. […]

globenewswire.com
Mon, Oct 8, 2018 at 7:35 PM

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‘Get Out of Home’ Live at Advertising Week

The OOH industry’s latest campaign to promote the value and power of its medium, Get Out of Home, created in partnership with Publicis New York, was front and center at Advertising Week New York last week, with campaign assets featured prominently for all attendees to see and engage with. […]

specialreports.oaaa.org
Mon, Oct 8, 2018 at 9:36 AM

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Tourism signs in New York State: What did the Feds agree to? (Billboard Insider)

The feds and New York State announced resolution on September 28 to a long-running dispute over tourism-promotion signs on the right of way deemed illegal by the Federal Highway Administration (FHWA). Neither side offered much detail about the agreement, other than FHWA would rescind its $14 million penalty against the state. […]

billboardinsider.com
Mon, Oct 8, 2018 at 7:07 AM

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