Editors’ Picks

Stingray Business Enters the European Market with the Acquisition of DJ-Matic (GlobeNewsWire)

Stingray Digital Group Inc. has acquired DJ-Matic, a provider of in-store media solutions (music, video, digital signage) for businesses with clients in Belgium, the Netherlands, Germany, and Denmark. Launched in 2000, DJ-Matic serves clients in a range of industries including bars and pubs, retail stores, restaurants, hotels, and fitness centers. […]

globenewswire.com
Fri, Oct 12, 2018 at 4:28 AM

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BBH and St Luke’s take top prizes in Ocean and Campaign digital OOH creative awards (Campaign)

BBH and St Luke's Communications have triumphed in the 2018 Ocean digital creative competition, run in association with Campaign. Alongside BBH and St Luke’s, the other winning agencies were: McCann London; Drum and Omnicom Media Group; ALLGOOD and Partners Andrews Aldridge. […]

campaignlive.co.uk
Fri, Oct 12, 2018 at 3:30 AM

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Top 10 Takeaways from Advertising Week 2018 (Linkedin)

We came for talks about OOH and programmatic and we left with a whole lot more. In particular, mobile location data and in-app mobile ads stole the show. […]

linkedin.com
Fri, Oct 12, 2018 at 3:25 AM

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Cincinnati repeals its recent significant increase in billboard fees (Billboard Insider)

The unanimous vote to scrap the fee increase occurred October 10 in open session of the council that was live-streamed on the city’s website. Norton Outdoor and Lamar Advertising had challenged the fee increase in court, along with Cincinnati’s new excise tax on billboards. That constitutional case is pending, with a decision expected soon. […]

billboardinsider.com
Thu, Oct 11, 2018 at 7:22 PM

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Digital signage installation 101 (DSToday)

It is difficult to pick out the best digital signage package, but possibly an even greater challenge is the actual installation. How do you get everything up and running? How do you ensure everything is properly powered and connected? […]

digitalsignagetoday.com
Thu, Oct 11, 2018 at 7:20 PM

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How point-of-purchase digital signage transforms retail

Leading digital signage software platforms have extensible APIs that enable the integration of other data streams. For retailers, this can allow the integration of point-of-sale and inventory systems, weather feeds, sports scores, etc. By connecting these platforms, it becomes possible to tie the deals presented on an establishments signage to ambient conditions. […]

broadsign.com
Thu, Oct 11, 2018 at 7:20 PM

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What’s behind the recent legal mumbo jumbo about Adams Outdoor and Fairway Outdoor (Billboard Insider)

The bond rating document for the Adams $505 million debt issue tells you four things about Adams and Fairway’s operations. The billboards which are pledged as collateral for the debt issue do not constitute all of Adams and Fairways billboards but are a large enough sample to provide insights into how Adams and Fairway operate. […]

billboardinsider.com
Thu, Oct 11, 2018 at 6:31 PM

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16:9: The world’s largest permanent projection mapping display is now running on the side of Chicago’s theMART

The 2.5 acre south façade of the building (it’s a massive, massive building) is lit up by 34 Christie Boxer 4K30 projectors, generating 1 million lumens to run a show developed by the San Francisco experiential shop Obscura Digital. […]

sixteen-nine.net
Thu, Oct 11, 2018 at 6:17 PM

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16:9: Now That McCafe Is Using Print Labels And Packing Tape For Digital Menu Messaging???

If the software platform is what I think it is, this is a training issue, not a tech issue – as in “I don’t know what to do”, “I forget how to…”, “I don’t have time to”, “I don’t want to”, or “Tape and labels are easier. […]

sixteen-nine.net
Thu, Oct 11, 2018 at 6:14 PM

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16:9: When Menu Screen Goes Out, Go Back To Print?

This is even weirder than the McCafe label thing … A Toronto reader snapped a shot at Yorkdale Mall in Toronto – arguably Canada’s ritziest shopping centre – that had a food court WSR vendor using a whole printed menu sign OVER the digital menu display. This was from about six weeks ago. Cheaper, I suppose, than replacing a dead screen/player, but really??? […]

sixteen-nine.net
Thu, Oct 11, 2018 at 7:14 AM

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16:9: DSF Toronto’s First Breakfast Event Built Around Cannabis Legalization

The Toronto chapter of the Digital Signage Federation has firmed up plans for its first DSF Toronto Breakfast Session, on Nov. 14. They’ll be talking about cannabis – just weeks after Toronto and thew rest of Canada goes legal. […]

sixteen-nine.net
Thu, Oct 11, 2018 at 7:00 AM

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Signal Outdoor merges with InSite Martin Street Ads (Billboard Insider)

The combined entity will offer coast to coast Transit Shelter, Transit Bench and Bus advertising coverage in partnership with municipalities and transit authorities in major metropolitan markets including New York, Los Angeles, Atlanta, Miami – Ft. Lauderdale, Tampa – St. Petersburg & suburban Washington DC. […]

billboardinsider.com
Thu, Oct 11, 2018 at 4:22 AM

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US ad spend hits all-time high, OOH up 3%, cinema up 12% (MAGNA)

Out-Of-Home had a strong half, with cinema advertising up +12% and the rest of OOH (billboards, transports, malls, and street furniture) up +3% year-over-year. Out-of-Home ad sales will grow by +3% while Print and Radio ad revenues will decline by -17% and -5% respectively. Direct Mail sales will be stable thanks to political revenues (-0.3% overall, -2.1% excl. […]

magnaglobal.com
Wed, Oct 10, 2018 at 6:21 PM

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Why digital signage is a key element of smart cities (Ubuntu)

Around the world, smart city projects are popping up with unique solutions to longstanding urban challenges. Some examples include streetlights that analyse the current traffic situation, maps that indicate available parking spaces and street kiosks that deliver city information in real time. […]

blog.ubuntu.com
Wed, Oct 10, 2018 at 5:13 PM

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Outdoor Media Association (OMA) CEO Charmaine Moldrich tackles the great Opera House debate (BandT)

On one side, those who believe the Opera House sails are the best way to promote iconic events; on the other, those who believe the sails should stand unadulterated in their elegance as the very symbol of our harbour city. […]

bandt.com.au
Wed, Oct 10, 2018 at 5:11 PM

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