Editors’ Picks

Digital signage software provider Xibo launch a content design app (DSToday)

Xibo Signage, a digital signage software producer, has designed a way to create engaging designs and import them into the Xibo Content Management System through a partnership with Canva, a visual communications platform, according to a company press release. The companies have teamed up to develop the Xibo app on Canva. […]

digitalsignagetoday.com
Thu, Sep 23, 2021 at 12:10 AM

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Kantar and Route enable media buyers to target the same UK audiences in OOH that they do with print, TV, radio and online (Mediatel)

Kantar has fused it's TGI consumer survey data with Route out-of-home media measurement, meaning buyers can target the same TGI audiences in OOH that they do with print, TV, radio and online. The move will allow clients to undertake more refined audience profiling and exploit enhanced advertising targeting opportunities when planning and buying out-of-home campaigns, Kantar announced today. […]

mediatel.co.uk
Wed, Sep 22, 2021 at 1:06 PM

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OOH ad marketplace AdQuick adds JCDecaux’s US DOOH inventory via VIOOH platform (PRNewswire)

AdQuick advertisers are now able to tap into VIOOH's U.S. inventory, including premium digital billboards and street furniture from JCDecaux North America, allowing them to plan and execute more contextual and robust media campaigns. More countries will be added to the partnership in the coming months. […]

prnewswire.com
Wed, Sep 22, 2021 at 1:01 PM

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ISA to hold THE LINK – Virtual Digital Signage Conference on October 05, 2021

ISA's THE LINK...Digital Signage is an immersive, educational experience for anyone looking to get into digital signage or expand their capabilities and efficiencies in this sector. Join two, live panel discussions on how best to venture into selling LED/LCD/digital signage and some of the pitfalls to avoid. Panelists will answer Q&A after each session. […]

signs.org
Wed, Sep 22, 2021 at 12:37 PM

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16:9: MoodMedia Bulks Up In-Store Media Footprint In Acquiring Competitor PlayNetwork

Mood Media has acquired longtime competitor PlayNetwork from its owner Octave Group, bulking up Mood’s overall footprint for in-store media solutions like digital signage ... […]

sixteen-nine.net
Wed, Sep 22, 2021 at 9:19 AM

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16:9: Quividi Adds AI-Driven Motor Vehicle Counting, Classification, To DOOH Audience Measurement Toolset

The longtime audience measurement firm Quividi, which has been doing computer vision long before that name grew common, has added vehicle detection and classification to its feature set – with the intent of helping more accurately characterize motorist audiences for roadside digital OOH networks. […]

sixteen-nine.net
Wed, Sep 22, 2021 at 8:45 AM

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What are non-conforming out-of-home advertising signs? (Billboard Insider)

What’s a non-conforming sign? A non-conforming out of home advertising sign was lawfully erected in the past but does not comply with laws or regulations adopted at a later date. This can be a problem in urban centers which have adopted strict sign codes over time. […]

billboardinsider.com
Wed, Sep 22, 2021 at 8:44 AM

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16:9: New Reflect Retail Study Reveals Big Appetite In US For Bringing Online Shopping Features To Physical Stores

The Dallas CMS software firm Reflect has pushed out the executive summary of findings generated from a recent survey of 1,600 Americans on their preferences for shopping and the role of technology coming out of this pandemic. […]

sixteen-nine.net
Wed, Sep 22, 2021 at 8:20 AM

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Geneva to ban street advertising on billboards (The Times)

By Oliver Moody. Councillors of the Swiss city of Geneva are preparing to ban adverts from public spaces after a local campaign to “free the streets” from marketing and a protracted battle through the courts. […]

thetimes.co.uk
Wed, Sep 22, 2021 at 12:10 AM

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16:9: AVIXA CEO Dave Labuskes On InfoComm’s Prospects And How Digital Signage Fits With His Organization

There is a whole pile of back seat driving happening lately in the pro AV and digital signage communities about how to run a trade show in the COVID-19 era, and much of the focus has squarely been on Dave Labuskes, the CEO of AVIXA, which runs InfoComm and co-owns the even larger trade show ISE. […]

sixteen-nine.net
Tue, Sep 21, 2021 at 11:34 PM

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QMS takes over Sydney’s street furniture assets worth $300 million from JCDecaux (BandT)

Jemma Enright who joined the business in April will lead QMS' brand new City of Sydney media offering, Simple first question – when does QMS takeover from JCDecaux? Or has that already begun? We will officially take over once our new, redesigned street furniture replaces the existing infrastructure on the ground. […]

bandt.com.au
Tue, Sep 21, 2021 at 7:11 PM

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JCDecaux wins Sydney Trains advertising contract, previously held by oOh!media (AdNews)

JCDecaux has won the Sydney Trains contract, one of the largest out-of-home advertising contracts in Australia, and dislodged incumbent oOh!Media. The company is now the main advertising partner across the concourses and platforms of train stations for up to ten years. The win also represents the largest individual roadside large format contract in NSW. […]

adnews.com.au
Tue, Sep 21, 2021 at 7:05 PM

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16:9: BroadSign Forms Consortium To Chase In-Retail Software And Ad Opportunities

Something of a consortium of familiar vendors and service providers in the digital signage sector have linked up to go after the retail market with a model that could include monetization through third-party and endemic advertising. […]

sixteen-nine.net
Tue, Sep 21, 2021 at 7:04 PM

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AdTECH: OOH – Toronto In-Person Conference October 06, 2021 (COMMB)

AdTECH: OOH – Toronto is aimed at those already in AdTECH wishing to learn more about the Out of Home Industry, and for those in Out of Home who wish to better understand Automation, Programmatic Buying, Marketplaces, Media Exchanges and Revenue Management. This event is being Chaired by Stephanie Gutnik | Global Head of DOOH | Yahoo ! […]

commb.ca
Tue, Sep 21, 2021 at 7:02 PM

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In-store media tech company Mood Media acquires music tech and AV systems provider PlayNetwork (Businesswire)

Financial terms of the transaction were not disclosed. PlayNetwork offers in-store and digital curated music, original and managed video programs, content licensing, audio visual systems, digital signage, and consumer insights to over 400 customer brands at more than 100,000 locations in 115 countries. […]

businesswire.com
Tue, Sep 21, 2021 at 7:00 PM

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