More signs along bus and CTrain routes will give Calgary Transit some much needed cash. The recommendation is one of many in a new report completed by the consulting firm Denneen and Company, which reviewed Calgary Transit’s revenue gained from advertising. […]
Sign and visual communications industry's signature event to be the largest in ISA history at 215,000 square feet. Alexandria VA (PRWEB) -- Four weeks before the ISA International Sign Expo 2015’s tradeshow opens, it already is completely sold out. In all, the tradeshow floor will approach 215,000 net square feet, making it the largest show floor in ISA history. […]
A Philadelphia taxi ride used to be one of those luxurious indulgences where you could escape, however briefly, from your over-scheduled life and spend a few precious minutes staring out the window, lost in thought. Now every trip begins with a backseat television screen laying claim to your eyeballs. At least you still have the option of hitting the off button. […]
A few weeks ago, we posted Facebook's great new commercials about friendship, directed by Mike Mills. But there's a lot more where that came from—in various other media. […]
Madison Avenue out-of-home media vet Ray Rotolo has joined proximity-based mobile technology developer Gimbal Inc. as senior vice president of out-of-home assets. Rotolo, a 22-year veteran of big Madison Avenue out-of-home media-buying shops, most recently was COO of Dentsu Aegis’ Posterscope operations in the U.S. […]
Ayuda Media Systems, an out-of-home (OOH) ad company that created a billboard management system for buying and selling outdoor ad inventory online, this week announced it has launched four private marketplaces for DOOH (digital out-of-home) media sellers. […]
Tech giants collaborating on new Managed Commercial Chrome Devices to push the frontiers of retail technology Las Vegas, 12 March 2015: Powerful, easy-to-use commercial grade devices are making an entry to the signage, POS and kiosk markets, after Google and AOPEN signed a co-development agreement. […]
Daylight is breaking here and it’s Day 2 of the trade show hall at Digital Signage Expo. This is the day I run around and really see stuff,I hope. Day 1 was meetings and catching up with people. […]
The social media giant has released its debut UK ad campaign, but will it win any new friends, Gurjit Degun asks. YES Juliet Haygarth, chief executive, BMB "I feared that Facebook was going to try and ‘own’ friendship in an act of chest-beating, glory-seeking. […]
The big buzz out of DSE 2015 was, not surprisingly, the substantial presence of online giant Google – which had a 40 by 40 foot booth attracting large crowds on the first of two trade show hall days. I didn’t get over there until late morning, and quickly saw the area was somewhat swarmed by trade hall attendees. […]
Four companies took home multiple awards, including Nanonation, which captured a Gold, Silver and Bronze. […]
From a field of 60 entries, the field was narrowed to 28 finalists before the 6th annual awards presentation. […]
The OMC (Out of Home Measurement Council) is a non-profit joint industry committee (JIC) to provide buyers of OOH media with a currency and survey that allows for efficient and accurate OOH planning. […]
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Google wants to make sure that embarrassing ‘blue-screen-of-breath’ in the shop window doesn’t have to be a thing anymore – it’s aiming squarely are replacing windows as a dominant platform in the digital signage industry, thanks to new updates that add to the Google browser’s single app kiosk mode. […]