I’m very pleased to say the line-up is now fully set for DSrupted, which is set for Sept. 16th in Toronto. We’ve got a great line-up and a big highlight, I suspect, will be a talk by Martin Porter, Senior VP and Group Director for Posterscope, one of the biggest digital OOH agencies out there. […]
Guest Post: Freddie Laker, Kairos Stand at the counter in any fast food restaurant or cafe. Somewhere up in front of you there will be a menu displayed. In some places, it might be very amateurish, maybe even handwritten. […]
How can digital place-based advertising be used successfully in conjunction with other media types? […]
Outdoor expenditures rose 2.9 percent in the first quarter. Growth was heavily concentrated in the Top 15 population markets and within this geographic footprint digital signage was a primary driver of higher spending. As we have commented in previous reports, digital inventory gives advertisers more flexibility when purchasing outdoor space and allows operators to earn a higher price. […]
Selling ad space on and around the railway network has become big business. Advertising for Sydney Transport is now outsourced to four separate advertising companies: APN Outdoor (Billboard and ‘cross track’), Adshel (Station platforms and concourses, including the ominous sounding‘station domination), Torch Media (train exteriors) and S&J Media Group (train interiors). […]
When LinkNYC was announced, the partners listed in the program were Control Group, Titan, Qualcomm Inc. (Nasdaq: QCOM), Comark (a manufacturing company for outdoor hardware), Antenna Design (the company behind the physical design of the LinkNYC kiosks), and Transit Wireless. […]
/PRNewswire/ -- Health Media Network (HMN), one of the nation's fastest growing digital Point of Care companies, announced today that it has acquired medical office network assets from MedMedia, LLC, a private digital media company based in Mission Viejo, California. […]
/PRNewswire/ - Canadian Pacific (TSX: CP) (NYSE: CP) and All Vision LLC (All Vision) have entered into a multi-year venture to develop strategic outdoor advertising infrastructure along CP's right of way. Van Horne Outdoor (VHO) represents the next step in CP's real estate ventures. […]
Toronto gave its City Hall a digital facelift on Monday, unveiling a new interactive wayfinding station and a transit information display that could soon become commonplace at municipal buildings across the city. Cllr. […]
Exclusive interview with Neil Morris, Founder and Managing Director of Grand Visual, for Digital Signage Pulse. By Nurlan Urazbaev. NU: Grand Visual, now a leading global creative shop specializing in digital out-of-home advertising, is celebrating its 10th anniversary this year. […]
BlueBite works on the edges of the digital signage and digital OOH spaces enabling interactivity from displays and static posters to mobile devices. This is a sizzle reel the NYC-based interactive company has just put out that nicely shows some of the real world, pragmatic possibilities for stuff like NFC tags. […]
TransitScreen COO Ryan Croft with Deputy Mayor Denzil Minnan-Wong The City of Toronto has started a pilot with TransitScreen to try out a couple of real-time transportation displays in city-owned buildings. […]
Panasonic has acquired a small, privately-owned NYC-based digital signage solutions provider called MagicInk Interactive LLC, picking up retail planning and deployment expertise. “After reviewing the potential acquisitions in this area, we believe that MagicInk is well positioned to help us significantly expand our digital signage business. […]
Sparking a new round of debate about where to place digital displays in Los Angeles, a City Hall panel on Tuesday will consider a new law. At issue is whether to limit the billboards to special “districts” or allow them throughout the city via a special permit. “I don’t want them,” Reichmann said of the electronic signage. […]
There is growing adoption of interactive displays across industries according to a new market research report. […]