Dididay: Why a regional real estate brand is spending more in OOH advertising
by KIMEKO MCCOY. With COVID-19 vaccination rates up and many returning to their daily commutes, advertisers have recently taken a second look at out-of-home advertising, including real estate brand Windermere Real Estate, which sees the opportunity as a way to capture a bigger share of audience as the world reopens, said Julie Dey, chief marketing officer at the company. […]
Mon, Oct 11, 2021 at 5:11 PM