UK’s OOH ad industry reports highest ever annual revenue of £1.44bn In 2025 (Outsmart)

Outsmart, the trade body for the Out of Home (OOH) advertising industry reports that OOH revenue for year-end 2025 saw growth of +2.6% year-on-year with total revenues of £1.44bn, the highest ever. Given the challenging macro-economic backdrop, this is a strong result. The figures, collated by PwC, show Digital Out of Home (DOOH) grew +3.2% and Classic Out of Home was up +1,3%. […]