The Guardian: UK advertisers pulled more than £1.1bn spend during Covid lockdown, OOH fell by 80+ percent
Government has become UK’s biggest advertiser during coronavirus crisis, figures show. Outdoor advertising, fell by about £345m, or more than 80%. It has not been all doom and gloom, though, with a limited number of advertisers, led by the government, significantly upping their spend. […]
Tue, Aug 4, 2020 at 6:26 PM