The outdoor industry reinvented itself in 2016 – will creatives get on board in 2017? (Mumbrella)
With adland beginning to get to grips with the opportunities offered by digital billboards, and multimillion dollar deals around ownership, 2016 was a stellar year for the outdoor industry. Mumbrella examines the factors behind the outdoor advertising industry's renaissance, and asks what can be done to get the medium back on the radar of creative agencies. […]
Thu, Dec 22, 2016 at 12:47 AM