The Drum: London’s famed Piccadilly Lights billboard to reilluminate in October with Bernardo’s charity drive
Marking the launch in October will be a Facebook Live broadcast, aptly titled the PiccadillyOn campaign. Generating money for charity is a drive urging members of the public to sponsor a colour chip comprising a 3D countdown clock on the screen that will later join into a choreographed reveal moment at launch. Contributors are urged to provide a minimum of £2. […]
Fri, Sep 15, 2017 at 7:53 PM