The Drum: Campaigns that include out-of-home advertising see 13% higher purchase intent
Out of home (OOH) work’s inclusion in marketing campaigns has been found to considerably bolster the public's purchase intent, according to a five year study from Posterscope and Dentsu Aegis Network. […]
thedrum.com
Wed, Apr 6, 2016 at 2:11 AM
Wed, Apr 6, 2016 at 2:11 AM