Swiss Post’s 2021 acquisition of DooH specialist Livesystems is now under review (Invidis)

by Florian Rotberg. Following a Federal Supreme Court ruling, Switzerland's postal regulator PostCom must now examine whether the 2021 takeover complies with Swiss Post's legally defined public mandate. The Swiss out-of-home industry is witnessing an unusual public confrontation between one of the country’s largest state-owned enterprises and private sector media operators. […]