South African DOOH network operator Primedia adds 36 LED screens to its mall network (The Media Online)
36 LED screens across 9 malls have been added to the Digital Impact holding over this past year, amounting to a total of 62 LED screens across 19 malls in South Africa. The new screens have been engineered to fit within the mall environment, offering advertisers the platform to deliver messaging to the shopper audience within the path to purchase. […]
Thu, Jan 19, 2023 at 12:10 AM