South Africa: Digital OOH poised to move into the programmatic realm (Bizcommunity)
Programmatic media buying, placement and optimisation for DOOH (Digital Out-of-Home) is still in its infancy in South Africa and Africa, however it is cited as the next trigger to impact on Out-of-Home's growth, and contribute to the evolution of the communication industry. […]
bizcommunity.com
Wed, Oct 21, 2015 at 7:38 PM
Wed, Oct 21, 2015 at 7:38 PM