Responsive Facial Recognition Technology Redefines Customer Engagement for GMC Acadia

Posterscope USA, a leading Digital Out-of-Home (OOH) communications specialist, along with partners Quividi, EYE Corp Media and Engage M1 designed and executed a campaign for the GMC Acadia featuring technology that anonymously detected gender, facial expression, age and composition of the passing audience and then served responsive and engaging branded content targeted to that specific audience. […]