Primesight renews cinema foyer advertising contract with Digital Cinema Media (Pioneering OOH)

The contract, which has been held since 2012, will enter its sixth year, covering advertising for Odeon, Vue and Cineworld cinemas. The new agreement follows on from the development of a close and effective working relationship with DCM. The deal includes 90 digital screens and 700 paper and paste panels spanning some of the largest cinemas in the country. […]