Posterscope USA absorbs boutique OOH agency C2C Outdoor, appoints new CEO (Businesswire)

C2C Outdoor Will Become Part of Posterscope US, Michael Palatnek Succeeds Helma Larkin as CEO. Dentsu Aegis Network has acquired C2C Outdoor, a leading boutique out-of-home agency. C2C Outdoor will be powered by Posterscope US, the group’s out-of-home specialist agency, and will transition to operating as Posterscope over the next few months. […]