OOH supply platform Place Exchange introduces certification for media owners engaged in programmatic DOOH advertising (MarTech Series)
Ari Buchalter, CEO of Place Exchange: “ ... there are potential issues at play when it comes to out-of-home, and it is vital to ensure that all inventory is properly vetted, that buyers know exactly what they are buying, that delivery aligns with expectations, and that any data collected complies with all applicable regulations. […]
Wed, Sep 23, 2020 at 6:57 PM