Counterintuitive OOH sales move: sell a competitor’s billboard (Billboard Insider)
John Arnold, Arnold Outdoor. One of the most important things we can do to increase the credibility of outdoor is sell a billboard for a competitor! Assume you are meeting with a potential customer. […]
billboardinsider.com
Thu, Aug 26, 2021 at 5:37 PM
Thu, Aug 26, 2021 at 5:37 PM