Online marketplace for DOOH advertising: An Interview with AdSemble Founder and CEO Matthew Olivieri (DSConnection)
The Digital Out-of-Home (DOOH) sector has had seven consecutive years of growth. Ad agencies do not seek to rock the boat. So, until either someone comes along and helps unlock the ability for SMB’s to purchase DOOH inventory at scale or these Whales have a change in people running them (younger marketing directors or managers who grew up with DOOH), you will see a big bottleneck there. […]
Mon, Feb 27, 2017 at 4:31 PM