OAAA: Out of home advertising tops previous historical high set in 2007: up 4.6 percent to USD 7.3 billion in 2015
Washington, DC – Out of home (OOH) advertising revenue rose 4.6 percent in 2015 compared to the previous year, accounting for $7.3 billion, based on figures released by the Outdoor Advertising Association of America (OAAA). OOH spend was up 5.8 percent in the fourth quarter, compared to 2014. […]
Thu, Mar 3, 2016 at 8:21 PM