New Jersey Transit Corporation’s Meadowlands rail line gets new revenue from naming rights as it rebrands as “BetMGM Meadowlands Rail Line” (Digital Signage Today)

In the first deal of its kind, the Meadowlands rail line will be renamed "BetMGM Meadowlands Rail Line" as part of a three-year sponsorship agreement. The partnership includes digital and print advertising in addition to the naming rights. "This unique advertising partnership represents a significant new source of revenue for NJ TRANSIT," Kevin S. […]